Market Research Marketing Plan New Markets Product 
Hubspot Marketing
AUGUST 21, 2023
Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan.
Sprout Social
MARCH 7, 2024
Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. It also highlights potential threats like new market entrants or changes in customer behaviors.
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SmartBrief - Marketing
MARCH 17, 2024
With a major election afoot and fast-changing consumer behaviors, influencer marketing will continue to evolve in new ways. By getting in front of these three influencer trends, marketers can better position themselves and their organization for success.
Hubspot Marketing
NOVEMBER 19, 2020
Is there an opportunity to increase market penetration? Is there any way you could engage in further product diversification? Companies hoping to increase revenue can do so in a variety of ways — such as an increase in advertising budget, expanding their sales team, and investing heavily in product development.
Rock Content
SEPTEMBER 20, 2023
Launching a new service or product is an exciting but tricky phase. It’s filled with possibilities, but also the need for careful planning – timing, and strategy are crucial. A Go-to-Market (GTM) strategy is a strategic plan developed to position your new service or product for launch.
Vertical Response
MARCH 22, 2024
Identifying a niche, establishing a robust online presence, and comprehensive market research are foundational elements to launching a potentially profitable online business that operates 24/7. The first stepping stone is market research. Choose a relevant and memorable domain name to establish your niche online presence.
Exposure Ninja
AUGUST 9, 2023
A go-to-market strategy (GTM strategy) is a detailed plan that outlines how a company or organisation will introduce and promote its products or services to the target market and customers. The main goal of a go-to-market strategy is to ensure a successful product launch and a successful lifespan for the product.
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