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HubSpot’s Marketing Hub pricing guide — AI-powered software for marketers

Hubspot Marketing

HubSpot’s Marketing Hub is a comprehensive marketing automation platform that helps businesses generate leads, automate campaigns, measure marketing performance, and more — all powered by HubSpot’s AI. This guide provides current pricing information for all HubSpot Marketing Hub plans as of 2025.

Price 83
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Compare top marketing automation platforms: A guide for new users and potential upgraders

Martech

Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 Consider the integration with your existing tech stack, especially your CRM, and review pricing models to understand the total cost of ownership.

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8 challenges for marketing teams navigating the MAP market

Martech

Marketing automation platforms (MAPs) are vital tools for many marketing organizations, and like many complex software applications, teams will face challenges before, during and after their deployment. Marketing teams often fail to use capabilities they are paying for as they are trying to prove ROI.

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How marketers can break free from decision fatigue

Martech

It’s all contributing to what I call “marketing analysis paralysis,” and you can recognize the signs and symptoms such as: Pushing priorities quarter after quarter leading to low employee morale as the development team’s work stalls, decreasing motivation and productivity.

Marketers 120
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6 key issues when deciding to consolidate or upgrade your martech stack

Martech

This consolidates platforms and enhances insights and market responsiveness. Reporting and analytics Legacy reporting tools often fall short, necessitating supplementary platforms like Tableau and Looker. Cost management Renegotiating with legacy providers can be frustrating due to escalating costs and stringent pricing tiers.

CRM 104
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Features drive marketers to replace martech, but cost is top of mind for new apps

Martech

Cost-conscious marketers are paying close attention to price when they’re considering replacement applications for their martech stack, according to the 2024 MarTech Replacement Survey. The percentage of respondents replacing marketing automation platforms in the past year rose from 24% in the 2023 survey to 31% in 2024.

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Ecommerce sees positive spending trends

Martech

Despite inflation, a volatile stock market, fragile supply chains and general economic uncertainty, ecommerce overall sees a bright future — although of course not all brands will win. That’s the message from a new report, “2024 State of the Ecommerce Industry” from marketing automation platform Klaviyo.

eCommerce 109