TikTok users have post-holiday shopping plans
Martech
OCTOBER 31, 2023
Shoppers intend to keep the holidays going after the season, at least those on TikTok. A full 79% of TikTok users say they’re likely to continue shopping in the weeks after Christmas, according to a new study by the video platform. Does your marketing plan include post-holiday sales? Why we care. TikTok’s U.S.
Let's personalize your content