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Why we care about mobile marketing: A guide for marketers

Martech

But for mobile marketing to be effective, it needs to be strategic. Understanding the basics is critical to the successful planning and execution of a mobile marketing campaign. In this post, we’ll cover mobile marketing 101—what it is, why it’s important, and how marketing teams can accomplish it successfully.

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Transcript of Getting Salespeople and Prospects on the Same Side

Duct Tape Marketing

Well, what’s really going to move the needle for the law firm is once they recognize that they’re losing billable time, once they realize that their technology issues are impacting their ability to attract and retain younger associates who they want and need to grow and have succession planning.

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