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The truth is that startups and smaller companies can benefit greatly from content marketing, especially when you consider that inbound marketing offers 54% more leads over traditionaloutboundmarketing — which you’re probably doing already. Create content buckets based on your audience’s interests.
Take NBC’s Olympics debacle and a projection that fell short and was blamed on Millennials. Sorry NBC, you don’t have a “Millennial problem.” OutboundMarketing. Outboundmarketing was more popular before digital marketing, though it still has its place. Interrupt Marketing/Advertising.
Captured the attention of millennials on Twitter with its #watchthestove mixtape campaign. 91% of millennials are on Facebook. 80% of millennial Pinners say they use Pinterest to help them find things they want to buy. 30% of millennials in the U.S. 28% of millennials use Google+ at least once a month.
It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. This is in contrast to traditionalmarketing. fold boost in web traffic. image source.
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