personalised-email-retention 
Econsultancy
JANUARY 28, 2022
Regardless of the driver of the original purchase, the key to cost-effective retention— bringing customers back to make subsequent purchases, without having to reacquire them through paid channels—lies in leveraging owned channels. Owned channels + personalisation = a winning retention formula.
Exposure Ninja
MARCH 7, 2024
Or using AI to personalise your user experience, making every visitor feel like the belle of the ball. Get Weekly Marketing Tips Join 20,000+ marketers Marketing tips direct to your inbox First Name * Email Address * This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Exposure Ninja
MARCH 7, 2024
Or using AI to personalise your user experience, making every visitor feel like the belle of the ball. Get Weekly Marketing Tips Join 20,000+ marketers Marketing tips direct to your inbox First Name * Email Address * This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Exposure Ninja
OCTOBER 17, 2023
Interested customers answer simple questions about their skin to receive personalised, recommended skincare products. It’s incredibly easy to add your personalised selection of skincare products straight to your basket or have it emailed to you to view or purchase later. They’re almost there; they just need a little push!
Adobe Experience Cloud Blog
MAY 23, 2014
As an occasional flyer on airline RyanAir, I’d received a marketing email with this simple headline: “We’re Changing”. I found myself scrolling to the bottom of the email, looking for the punchline and/or the small print (and indeed, I was expecting both). Author: Aine Dundas I was stumped. Become a Marketing-First Organisation.
Exposure Ninja
AUGUST 18, 2022
“Email marketing is dead! No one reads emails!” On average, email has an ROI of $36 for every $1 spent , and email marketing is estimated to reach a revenue of almost $11 billion by the end of 2023. That’s not bad, considering no one reads emails, right ? Email Regulations.
Econsultancy
DECEMBER 1, 2021
However, as he was just a toddler at the time, I decided to set up an email account for him and send him the poem to open in the future. This quickly snowballed into regular emails for him to open in the future, including milestones and general memories I wanted to share with him.
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