Promotions and discounts: UX/CX considerations for ecommerce brands
Econsultancy
JULY 19, 2022
Retail brands are reportedly set to ramp up promotions and discounts in the coming weeks as the impact of inflation takes its toll.
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Ecommerce SEO & UX: 4 simple tips to boost traffic and sales
Search Engine Land
DECEMBER 6, 2022
The same is true for your ecommerce website. Ecommerce mirrors in-store browsing and buying. What you call “Products” and where you have them on your ecommerce site (i.e., This hypothetical grocery store is akin to the ecommerce website with “Shop” in the navigation. Does anyone have “tissue for your bottom” on your list?
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How to create a successful 2023 holiday season SEO strategy
Search Engine Land
SEPTEMBER 6, 2023
Chatbots have also been integrated natively within ecommerce websites. Discounts Similarly, discounts continue to drive sales for merchants, especially around the holiday window. Pay attention to their backlink profile, site user experience (UX), and keyword targeting. Analyze their keyword strategy and content quality.
6 Tactics to Boost Ecommerce Sales [Without Discounting]
Hubspot Marketing
JUNE 1, 2022
In reality, opening an online store is half the battle — you also need a solid strategy for generating ecommerce sales. The same is true for ecommerce veterans. UX experience: Have you ever visited a website with too many popups? Shopping cart abandonment is a frustrating reality for ecommerce owners. Build an Email List.
Top Black Friday SEO Tips to Apply in 2023
Rock Content
JUNE 28, 2023
Include plenty of good keywords that describe the products you’re promoting and the various discounts you’re offering on those items. Usually, these bundles don’t have to be huge or have a major discount on the individual price. Is it too difficult for shoppers to find specific products within your navigation?
7 Ways to Boost Ecommerce Retention in 2022
CXL
OCTOBER 11, 2022
The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. In this article, you’ll learn how ecommerce customer retention boosts long-term revenue and the strategies you can use to keep customers coming back. Table of contents What is ecommerce customer retention (and why does it matter)?
Should Marketers Use Pop-Up Forms? A Comprehensive Analysis
Hubspot Marketing
OCTOBER 14, 2022
Over the past few years, pop-up forms have re-emerged as a popular marketing tactic for promoting content, driving blog subscriptions, growing email lists , and fueling lead generation. The UX tends to be easy, which reduces friction on the conversion path. The question is, do pop-up form work? We’ll cover that and more below.
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