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Why Graphic Design is not an afterthought for any business?

Zumvu

Brands whether being large or small, all are using design as a vehicle to express themselves and reach their target audiences across the globe.

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Where is SEO in the business hierarchy?

Search Engine Land

This “SEO voodoo” had minimal effect on a website and nothing to do with the actual business. We haven’t yet arrived at a place where SEO clearly informs every part of the business like: PR. Most organizations have marketing and sales teams – even small businesses with limited resources, but SEO is not as mainstream.

SEO 100
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How to Choose a Web Designer: 20 Questions to Ask Before Hiring a Web Design Company

Orbit Media Studios

It is a list of 20 questions, based on our experience on the agency side, combining 25 years of experience providing web design services and 1000+ meetings with clients and prospects. You’ve been through the web design process before. How do you get to know our business? Do they talk more about design aesthetics?

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The 16 best A/B testing tools and software alternatives to Google Optimize

Unbounce

You spend hours meticulously crafting a landing page for your campaign, perfecting every aspect of the copy, design, images, and page flow. Your page obviously didn’t resonate with your audience, but why? What are they looking for? What are they looking for? This is where A/B testing comes in. Google Optimize is dead.

Price 98
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Bring it in: How to build an all-star social media team

Sprout Social

It’s an integral part of a business’s brand and marketing efforts. As you build your social media team, it should be done with as much care and commitment as you would dedicate to any other marketing role. Nowadays, however, social media is a must-have. Simply put, sophisticated social media management is not an entry-level position.

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Lead Generation – A Complete System

Duct Tape Marketing

Leads are the lifeblood of every business. Today I want to focus on how you get enough appointments, phone calls and contacts to grow your business in a systematic manner. So the first trick is to look at your business today and determine your most effective channel currently. It all starts with channels.

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Ultimate Guide to Social Media Marketing

Sprout Social

It’s no longer a question of whether or not your brand should be on social media, but how can you best use sites like Facebook, Twitter and Instagram to grow your business. Once you’ve narrowed down your focus networks, click any of the tabs below to find out how to be successful. Choosing Your Social Networks.