Remove 2012 Remove Marketers Remove Marketing Strategy Remove New Technology
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You Can Avert Disaster! It’s Your Customers Who Will Show You the Way

Marketing Insider Group

In 2012, a global giant that at its height owned 90 percent of film sales and 85 percent of camera sales in the US filed for Chapter 11 protection from bankruptcy. It didn’t just dominate the market. published in The Guardian in 2012. And, they should make decisions that serve their customers. What Kodak Did Wrong.

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5 Steps to Achieve Content Marketing Success [Slides]

Marketing Insider Group

#ContentMarketing: The Hottest Marketing Buzzword of 2012. Because as consumers are tuning out marketing messages at all stages of the buying process, conversion rates are starting to plummet. And the cost per lead of many marketing programs is starting to soar. You need new resources in staff, budgets and training.

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16 marketing automation platforms your organization should consider

Martech

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Here is our list, which is organized alphabetically and not in any order of importance. Acoustic Campaign (via Acoustic). Target customers.

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This day in search marketing history: March 6

Search Engine Land

Google Webmaster Tools adds user administration In 2012, Google Webmaster Tools added a much-wanted feature: user administration. Associated Press To Use Google Maps For Super Tuesday Results 2012: AP would supply the feed of vote results and subscribers would be able to use Google Maps to display on their websites or on other platforms.

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Why Your Product Is Not What You Sell

Marketing Insider Group

Working as strategists at a content marketing company, it’s crucial for our team to stay up to date on the latest trends in the industry and advise our clients on how to stay ahead of the curve. At the height of its power in 1996, Kodak had over two-thirds of global market share. From this research, we’ve noticed something.

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Live Streaming: the ultimate guide to the successful production of digital content

Rock Content

We are now living in the era of marketing 4.0. The introduction of new channels, such as social networks and blogs, allows businesses to create exceptional user experiences that may now be enjoyed by a greater audience, such as the live broadcasts. As a tribute to their idols, Severe Time Damage agreed to open for them at the event.

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Semantic Search: What is it & How Does it Affect SEO?

Neil Patel

Semantic search is a relatively new technology that has been gaining traction in the past few years. The Knowledge Graph has been growing steadily since it was first introduced in 2012. billion new entities to the Knowledge Graph. As a marketer, you should be focused on how to improve your click-through rate (CTR).

SEO