Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing has been moving at the speed of light in recent years. Outbound marketing is the old way of doing business. That’s right.

Outbound Marketing 112

Outbound Marketing Content Marketing User-Generated Traditional Marketing 112

Marketing Insider Group

SEPTEMBER 14, 2020

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. So without further ado. 26% of adults are almost always online. Pew Research Center ).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Use Insider

JULY 9, 2020

Once you’ve engaged your audience it is crucial to your outbound marketing efforts. years (between Dec 2016-June 2019). Additionally, buyer interest in omnichannel marketing, data optimization, and customer journey orchestration is on a steady rise. With this you need to ensure the following things: Analytics.

Customer 52

Customer Shoppers Customer Journey Outbound Marketing 52

Adobe Experience Cloud Blog

JANUARY 20, 2014

Author: Blair Symes Email remains one of the most popular vehicles for outbound marketing. Despite the abundance of articles and blog posts proclaiming the death of email marketing (Overcrowded inboxes! alone, over 135 million people have smartphones, and that figure is expected to grow 40% to reach 192 million by 2016.

Whitepaper 134

Whitepaper Outbound Marketing Email Marketing Thought Leadership 134