Adobe Experience Cloud Blog

JANUARY 3, 2017

Here’s a list of our top 10 performing blogs for 2016, brought to you by me and unsuspectingly chosen by you: Measure the ROI of Digital Advertising Beyond Revenue Impact. That wraps up our top 10 blogs for 2016. Measure the ROI of Digital Advertising Beyond Revenue Impact. Did we miss any of your favorites? Share them below!

Thought Leadership 106

Thought Leadership Transform Digital Marketing Marketing Automation Platform 106

Marketing Insider Group

OCTOBER 12, 2015

No, it’s time for content prognosticators and marketing futurists to get out their crystal balls and start predicting the biggest trends for content marketing for 2016. My Main Content Marketing Prediction For 2016? The leading marketing trend of 2016 will be the maturing of the age of ad blocking. What do you think?

Content Marketing 94

Content Marketing Telemarketing Entertainment Marketing 94

Adobe Experience Cloud Blog

SEPTEMBER 22, 2016

Make the Most Out of Dreamforce 2016: Sessions, Soirees, and Sights was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Make the Most Out of Dreamforce 2016: Sessions, Soirees, and Sights appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.

Thought Leadership 134

Thought Leadership Transform Entertainment CMO 134

Sprout Social

JANUARY 5, 2017

As one of the organizers I may be a bit biased, but Hack Week 2016 was a smashing success. A photo posted by Sarah Nagel (@thesarahnagel) on Dec 23, 2016 at 1:08pm PST. — Zachary Hanz (@ZacharyHanz) December 23, 2016. This post Stay Scrappy: Sprout Hack Week 2016 originally appeared on Sprout Social. What a day.

Transform 66

Transform Promotion Place Marketing Strategy 66

Marketing Insider Group

JANUARY 3, 2017

The post Revisiting Content Marketing Predictions in 2016 appeared first on Annuitas. The post Revisiting Content Marketing Predictions For 2016 appeared first on Marketing Insider Group. I thought it would be interesting to revisit some content marketing predictions […].

Content Marketing 61

Content Marketing Marketing Marketers 61

Marketing Insider Group

DECEMBER 26, 2016

I spent 2016 giving dozens of keynote speeches and conducting workshops with thousands of people on the topic of Content Marketing and the Leadership and Culture required to support real Innovation. The post Help Me Help You – My Top 2016 Posts on Marketing and Leadership appeared first on Marketing Insider Group. What a year!

Marketing 84

Marketing Marketers Content Marketing 84

Marketing Insider Group

JANUARY 17, 2017

… Continue reading "Google’s Biggest Search Algorithm Updates Of 2016". The post Google’s Biggest Search Algorithm Updates Of 2016 appeared first on Marketing Insider Group.

Marketing 64

Marketing Marketers Search Marketers 64

Marketing Insider Group

DECEMBER 15, 2015

The post The Best Marketing Conferences Of 2016 appeared first on Marketing Insider Group. Conferences are a great opportunity to catch up with your peers, network and learn from some of the industry’s best and brightest marketing leaders and influencers around the world. With over hundreds […].

Marketing 75

Marketing Marketers Marketing Strategy 75

Marketing Insider Group

DECEMBER 16, 2015

In 2016, marketing will become age-agnostic. The post Marketing 2016: Intent-Based Marketing Goes Beyond Demographics appeared first on Marketing Insider Group. The post Marketing 2016: Intent-Based Marketing Goes Beyond Demographics appeared first on Marketing Insider Group. This required a lot of […].

PR 75

PR Marketing Marketers Communications 75

Marketing Insider Group

JANUARY 4, 2016

The post Top 16 Digital Trends of 2016 appeared first on Marketing Insider Group. Digital marketing and automation are just some of the new skills and technologies successful marketers need to learn today to better understand and help their consumers. So what do marketers must know to […].

Digital Trends 71

Digital Trends Transform New Technology Digital Marketing 71

Traackr

AUGUST 29, 2017

Join us at Festival of Marketing 2016! Here is our selection of the top 10 not-to-be-missed sessions.

Marketing 91

Marketing Marketers 91

Marketing Insider Group

JULY 25, 2016

Can you believe we’re more than half way through 2016 already? It feels like just yesterday when we were making our 2016 content marketing predictions last year. The post Top 5 Content Marketing Trends Of 2016 So Far appeared first on Marketing Insider Group.

Market Trends 65

Market Trends Content Marketing Marketing Marketers 65

Traackr

AUGUST 29, 2017

Who are the most influential marketers at Festival of Marketing 2016? Traackr’s technology platform provides the answer.

Marketing 85

Marketing Marketers 85

Backlinko

MARCH 13, 2024

billion 2016 1.43 Mobile share accounts for 57.6% of daily internet time among users aged 16 to 64 worldwide. hours per day in 2023. Here’s a table with a number of smartphone users worldwide over time since 2014: Note: Data includes forecasts. Year Smartphone Users Worldwide 2014 1 billion 2015 1.22 billion 2017 1.66 billion 2018 1.94

Communications 100

Communications Product Marketing Marketers 100

Marketing Insider Group

MARCH 7, 2016

To help content marketers get up to speed and stay ahead of the curve, CJG Digital Marketing has picked out eight key trends and movers that will change the marketing space in 2016 which you can’t ignore. The post The 8 Hottest Content Marketing Trends For 2016 [Infographic] appeared first on Marketing Insider Group.

Market Trends 69

Market Trends Content Marketing Marketing Marketers 69

Marketing Insider Group

DECEMBER 8, 2015

Many marketing experts have predicted that 2016 will be the year for videos. The post 17 Stats That Prove 2016 Is The Year Of Video appeared first on Marketing Insider Group. If your company is still unsure whether they should invest in video […].

Content Marketing 75

Content Marketing Branding Customer Marketing 75

Rock Content

SEPTEMBER 29, 2016

We’ll be at GITEX 2016 – one of the largest tech events on the planet – to showcase our content marketing technology to the 140,000+ professionals attending this year. The post GITEX 2016: ScribbleLive to Showcase Content Marketing Solutions appeared first on ScribbleLive. Learn more about GITEX and ScribbleLive.

Content Marketing 61

Content Marketing User-Generated Marketing Marketers 61

Marketing Insider Group

MAY 16, 2016

The post Your Must-Have Marketing Technology In 2016 appeared first on Marketing Insider Group. Take a minute to think about what you do each day and what you need to be effective in your role. Now consider how much of that was around as little as five years ago. The rise of […].

Marketing 62

Marketing Marketers Marketing Strategy 62

Marketing Insider Group

JANUARY 2, 2016

The post 5 Key Mobile Marketing Trends for 2016 appeared first on Marketing Insider Group. Ad games are the most effective way to engage your target customers on mobile, but creating an ad game alone isn’t enough – you also need to think about who your target customers are, where they spend their time and.

Market Trends 65

Market Trends Marketing Marketers Customer 65

Traackr

AUGUST 29, 2017

These 9 trends continue to make an impact in 2016. A recent McKinsey report quoted that social recommendations induced an incredible 26% of consumer purchases.

Market Trends 53

Market Trends Influencer Marketing Marketing Marketers 53

Marketing Insider Group

FEBRUARY 22, 2016

If there’s one thing we learned in 2015, it’s that in 2016 marketers are increasingly moving away from a “Mad Men” advertising era to a digital marketing age focused on the customer experience and journey. The post 12 Marketing Trends Every Top Brand Needs To Know In 2016 appeared first on Marketing Insider Group.

Market Trends 71

Market Trends Branding Entertainment Marketing 71

Marketing Insider Group

AUGUST 11, 2015

You May Be Surprised at the # 1 B2B Marketing Responsibility of 2016. Managing “marketing technology tools” and “market/competitor analysis” round out the top three marketing duties predicted for 2016, representing 76% and 75% of respondents, respectively. As for you, our reader, are you surprised at the survey results?

CMO 86

CMO Marketing Marketers Management 86

Duct Tape Marketing

OCTOBER 27, 2016

The 3 Facebook Changes in 2016 SMBs Need to Know written by Guest Post read more at Duct Tape Marketing. 2016 was certainly an eventful year for Social Media Advertising and Digital Marketing. But 2016 marks the year Facebook expanded the reach of Audience Network to the mobile web and even non-Facebook users.

Advertising 69

Advertising Advertisers Social Media Marketing Digital Marketing 69

Marketing Insider Group

MARCH 30, 2016

The post 12 Biggest Content Marketing Challenges In 2016 appeared first on Marketing Insider Group. At the Digiday Content Marketing Summit in Austin last month, marketers got together to share some of the biggest content marketing challenges their companies or agencies are currently facing.

Content Marketing 58

Content Marketing Marketing Marketers 58

Zumvu

JULY 29, 2016

NBC will publish highlights and recap videos of Rio 2016 events to Facebook and Instagram videos will be available to U.S. NBC’s Facebook page.

52

52

Rock Content

DECEMBER 14, 2016

2016 was an interesting year for journalism, to say the very least. To add insult to financial injury, 2016 was also the year fake news and clickbait-y headlines dominated a major election season and left many people questioning the integrity and validity of digital news sources. Pre-election 2016: Trying to Turn Digital News into $$$.

Non-Profit 49

Non-Profit Advertising Advertisers Health 49

Marketing Insider Group

FEBRUARY 23, 2016

One month into 2016 and I hate to kick the year off on a negative note, but there are some mistakes we consistently see from B2Bs as they attempt to execute on their content strategy. The post Top 5 Mistakes Content Marketers Will Make in 2016 appeared first on Marketing Insider Group.

Content Marketing 54

Content Marketing Marketing Marketers 54

Marketing Insider Group

FEBRUARY 15, 2016

If 2015 was the year of video marketing, then 2016 is the year of digital marketing. The post State Of Digital Marketing: 9 Key Trends You’ll Need To Know In 2016 appeared first on Marketing Insider Group. Digital marketing is now the context for all marketing. For marketers and those who are new to the industry, […].

Digital Marketing 69

Digital Marketing Marketing Marketers Video Marketing 69

Marketing Insider Group

AUGUST 8, 2016

The post 11 Qualities Creative CMOs Must Have In 2016 And Beyond appeared first on Marketing Insider Group. Today’s marketers will need to tap into the most creative parts of their brain, and listen to their team’s best ideas. By marrying data with creativity, marketing executives can lead their teams to […].

Marketing 62

Marketing Marketers Content Marketing 62

Contently B2C

JULY 12, 2016

The company’s latest promotion, DEWcision 2016, asks fans to vote a discontinued flavor—either Baja Blast or Pitch Black—back onto shelves permanently. We have nothing better to do #DewBath #VoteBajaBlast pic.twitter.com/cRu1ezkYLI — Lucas (@musical_lucas) June 8, 2016 Is this peak brand evangelism? I think it is.

Millennials 52

Millennials Advertising Advertisers Promotion 52

Marketing Insider Group

FEBRUARY 19, 2016

The post The Must-Have Content Planning Calendar For 2016 appeared first on Marketing Insider Group. You may not have a crystal ball to predict what kind of content will be popular tomorrow, but you can see the future – and it’s recurring events that will pique the interest of audiences and publishers year after year.

SEO 54

SEO Branding Marketing Marketers 54

Dreamgrow

NOVEMBER 6, 2022

I was a “Review Club” regular back in 2015-2016. Welcome to my AMZ Tracker review. The post AMZ Tracker Review: The Truth in 60 Seconds appeared first on Dreamgrow.

eCommerce 130

eCommerce 130

Search Engine Land

MARCH 17, 2023

Google Image Search launches colored filter buttons 2016: After testing various combinations, Google launched new filter buttons in the image search results. Bing Ads testing Social Extensions: Link search ads to Facebook, Twitter, Instagram, Tumblr 2016: The ad extension was in beta in the U.S.

Search Marketers 129

Search Marketers SEO Marketing Marketers 129

Litmus

MARCH 11, 2016

Outlook 2016 : 7%. This data is derived from over 13 billion opens collected worldwide with Litmus Email Analytics between February 1, 2015 and February 28, 2016. The post February 2016 Email Market Share: Mobile Opens Climb Back to 55% appeared first on Litmus Blog. Outlook 2007 : 16%. Outlook 2010 : 35%. Outlook 2013 : 27%.

Email Marketing 64

Email Marketing User-Generated Analytics Marketing 64

Traackr

AUGUST 29, 2017

While planning your 2016 content strategy, did you integrate influencer marketing? If you didn't, then you might be missing out on a huge opportunity.

Influencer Marketing 49

Influencer Marketing Marketing Marketers 49

Marketing Insider Group

FEBRUARY 22, 2016

The post How To Create An Effective Content Marketing Strategy For 2016 appeared first on Marketing Insider Group. But at the heart of it, content marketing has one simple central tenet: Deliver fresh, unique and informative content that taps into the interests […].

Marketing Strategy 58

Marketing Strategy Content Marketing Marketing Marketers 58

Marketing Insider Group

APRIL 21, 2016

The post Being a Successful B2B Content Marketer in 2016: Trends & Insights appeared first on Marketing Insider Group. Content marketing has certainly became a predominant form of advertisement, and the majority of businesses across multiple industries are employing at least some form of content marketing.

Content Marketing 56

Content Marketing Advertising Advertisers Marketing 56