Remove 2018 Remove Marketing Mix Remove Performance Marketing
article thumbnail

How to Respond to the Loss of Third-Party Cookies

Litmus

The upcoming cookie changes come after a few privacy legislation and policy changes in the past handful of years: GDPR General Data Protection Regulation (GDPR) is a European Union law that went into effect in 2018 that requires companies to collect affirmative consent from email subscribers.

Law 115
article thumbnail

The 5 Most Important Social Media Trends to Watch for in 2020

Hootsuite

Social marketing and performance marketing collide. Posted by Citadel Careers on Wednesday, May 16, 2018. Social marketing and performance marketing collide. Enter social performance marketing. In the past, social performance marketing has been handled by specialists.

Gen Z 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2019. Have a Formal Marketing Plan. Use Retainer vs. Project Contracts.

article thumbnail

19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2019. Have a Formal Marketing Plan. Use Retainer vs. Project Contracts.