Adobe Experience Cloud Blog

JUNE 21, 2019

The 2019 FIFA Women’s World Cup is in full swing with people around the globe watching to see who will take home the cup. In some fascinating ways, B2B and B2C marketing teams are similar to positions on a soccer field. Both types of customers have changing needs and expectations. Why it matters .

B2C 133

B2C Customer Journey Customer loyalty Thought Leadership 133

Hubspot Marketing

JULY 10, 2019

HubSpot’s customers are other businesses, not individual consumers. Therefore, all of our marketing efforts can be classified as B2B. B2B vs B2C Marketing. B2B and B2C (business-to-consumer) marketing are very different. Take a look at this chart comparing B2B and B2C customers.

B2C 145

B2C Social Media Marketing Marketing Marketers 145

Marketing Insider Group

APRIL 10, 2023

That’s why we recently did some intensive research to learn where does the best value in marketing time, budgets and efforts really come from. And how have those sources changed over time time and between B2B and B2C sectors. Top Traffic Sources for B2B vs. B2C Next, we looked at how traffic sources compare across B2B and B2C.

B2C 144

B2C Real Estate Food Finance 144

Animalz blog

JULY 16, 2024

Jess: My background is actually in copywriting on the B2C side. Then, in 2019, I made a complete shift to B2B content marketing. People are realizing content marketing is just marketing. It’s funny to have that label of “content marketer,” but really, a customer marketer is a content marketer.

PR 57

PR Copywriting B2C Place 57

Sprout Social

NOVEMBER 21, 2019

Your customers’ behaviors today might be night-and-day from what they were a few years ago. According to CMO Council’s Loyalty That Lasts report, 43% of marketers note that they’re looking to build deeper, more personal relationships with customers. Figure out how to position your brand. Social media. It’s trackable.

Market Research 111

Market Research Gen Z Price B2C 111