Adobe Experience Cloud Blog

DECEMBER 17, 2019

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020.

Marketing Strategy 174

Marketing Strategy Transform Thought Leadership User-Generated 174

Marketing Insider Group

JANUARY 21, 2020

I’ve already explained why I predict 2020 will be the year of the customer. The traditional, tried-and-true marketing methods of getting people to know about your brand and buy your products are no longer as effective as they once were. You might have a good idea of who your customer base is already, but don’t make assumptions.

Marketing Strategy 111

Marketing Strategy Customer Market Segmentation Marketers 111

Hootsuite

NOVEMBER 28, 2022

Reddit continues to grow by double digits every year, adding 25% more users in 2020 and 14% more in 2021. Market research. Obviously a few comments won’t revolutionize your product strategy, which is why Reddit shouldn’t be your sole source of market research. Ask yourself: Does Reddit fit into our marketing plan?

Branding 125

Branding Gen Z Affiliate Marketing User-Generated 125

Hubspot Marketing

APRIL 12, 2022

Benjamin Franklin once said “Failing to plan is planning to fail,” and when it comes to content and media strategy, truer words have never been spoken. Until 2020, that is. But, although 2020 saw some of the most unprecedented global events, 2021 continued to put content and media teams to the test.

Gen Z 120

Gen Z Market Research Millennials Content Marketing 120

Hootsuite

OCTOBER 21, 2020

— Josh Stevens (@Josh_Stevens87) September 23, 2020. — Fast (@fast) September 28, 2020. According to a recent poll by the Content Marketing Institute, 52% of B2B marketers say all the marketing for their organization is run by a small or one-person team. — Slack (@SlackHQ) April 17, 2020.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketers 98

Marketing Insider Group

NOVEMBER 18, 2020

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2020. Have a Formal Marketing Plan. Partner with a Marketing Agency. Ride the Rise of Mobile.

Marketing Strategy 145

Marketing Strategy Finance Marketers Marketing 145

Marketing Insider Group

FEBRUARY 5, 2024

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. million by the end of 2024.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120