Sprout Social

MAY 1, 2025

Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. Lead generation and sales Whether your business is B2C or B2B, LinkedIn is a powerful lead generation tool. Per a 2021 McKinsey study , 71% of consumers expect businesses to deliver personalized experiences.

Management 101

Management B2C User-Generated Communications 101

Sprout Social

MAY 1, 2025

Benefiting both B2C and B2B brands, LinkedIn empowers brands to build relationships, generate leads and boost sales. Lead generation and sales Whether your business is B2C or B2B, LinkedIn is a powerful lead generation tool. Per a 2021 McKinsey study , 71% of consumers expect businesses to deliver personalized experiences.

Management 73

Management B2C User-Generated Communications 73

Sprout Social

FEBRUARY 7, 2022

For B2C companies like Adidas, it’s a great place to highlight your breadth of product offerings. In the Sprout CSV you pulled, you can look at key performance indicators (KPIs) to determine what pieces of content did well for you, and what didn’t. Showing off your products. Highlighting what your company does.

Branding 138

Branding Real Estate Key Performance Indicator Thought Leadership 138

Marketing Insider Group

JANUARY 19, 2021

Here are some stats that prove the value of content marketing (CM): Over 90% of B2B marketers and 86% of B2C marketers use CM. Before you begin setting goals and building content marketing strategies to grow your business, you must define your key performance indicators (KPIs). Quick Takeaways. Use the Right Metrics.

Content Marketing 145

Content Marketing Whitepaper Key Performance Indicator Marketing 145

Hootsuite

OCTOBER 21, 2020

And that social segment is key. Customers have high expectations for brands in both B2C and B2B arenas. Just like a good B2C strategy , every B2B social media plan should answer the following two questions: What are the company’s business objectives? We’re all inundated with content from B2B and B2C brands.

Social Media Marketing 98

Social Media Marketing B2C Finance Marketing 98

Litmus

DECEMBER 13, 2024

Personalize better Trend 4: Rethinking analytics and data management The way email marketers measure performance changed forever with the introduction of Apple Mail Privacy Protection (MPP) in September 2021. Open rates have a long history associated as an email key performance indicator (KPI) for success.

Market Trends 94

Market Trends Email Marketing Copywriting B2C 94

Hubspot Marketing

NOVEMBER 30, 2022

billion global internet users as of 2021, a 400 million jump from 2020. The digital marketer focuses on each channel's key performance indicators (KPIs) to properly measure performance. B2C Digital Marketing. For B2C brands, think of testimonials a little more loosely. In fact, there are about 4.9

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing PR 145