Litmus
MARCH 31, 2022
Personalization gives marketers an opportunity to position a brand or company differently from competitors (even when the product or service is a commodity). Businesses that personalize their marketing see more customer recommendations, referrals, and more repeat purchases—and it pays off.
Martech
MARCH 18, 2022
For the fall 2021 edition of the MarTech Conference, our theme was “Data. Results” because nobody today would think of driving customer experience without data. This time, our theme is “The customer journey of a lifetime.” Marketing operations. Customer journeys.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Hubspot Marketing
JANUARY 4, 2021
So, to better understand what to expect or pay close attention to in 2021, I've connected with 20 marketing experts for their perspective. I continue to believe in my mantra that marketing is powerful and must be used for good, not evil. Marketers will plan asynchronous events that plug into the funnel. Virtual Events.
Hubspot Marketing
JULY 29, 2022
A 2021 Mckinsey & Company report found that 78% of consumers are more likely to make repeat purchases from brands that personalize. As we know, personalization is the name of the game in customer experience nowadays. In this post, we’ll dive into key personalization trends you should know in 2022. Image Source.
Hubspot Marketing
AUGUST 3, 2022
That’s why it’s key for teams – particularly marketing, sales, and success teams to be in alignment as they greatly impact the customer journey. It’s no longer enough to automate marketing emails. According to a 2021 LinkedIn report, 75% of sales professionals use technology — usually a CRM — to close more deals.
Martech
MARCH 18, 2022
This time, our theme is “The customer journey of a lifetime.” Marketing operations. 2021 Stackie Awards announced at MarTech: See the winners : Once a year marketers lean on their Powerpoint skills to show just how connected their marketing platforms are. Customer journeys.
Unbounce
JULY 5, 2023
is only trained on data up to 2021. As marketers, if you’re going to integrate AI analytics into your plans, remember that not all AI is created equal. Human expertise and experience are still essential in interpreting the insights generated by AI analytics and making decisions that prioritize the well-being and privacy of customers.
Expert insights. Personalized for you.
86 
Let's personalize your content