Martech

APRIL 8, 2022

trillion from 2021 to 2025, a compound annual growth rate (CAGR) of 7% — substantially above the 5% CAGR from 2015 to 2019. They accounted for 53% of the spend in 2021 and are expected to drive 73% of dollar growth between now and 2025. Get the daily newsletter digital marketers rely on. This is an increase of $1.1

Transform 116

Transform Global Marketing Retail Marketing 116

Marketing Insider Group

NOVEMBER 16, 2021

ITSMA made the 2020 an on-line virtual event, and transformed the content and experience to shorter days, ran their Marketing Excellence Awards first, and did the post-event workshops after the formal close of the core Marketing Vision virtual event. The Thought Leadership Journey is Here to Stay.

Transform 91

Transform Thought Leadership Marketing Marketers 91

Hubspot Marketing

DECEMBER 26, 2022

This is largely due to the digital transformation and massive increase in data, which requires people who can use technology to interpret data and take action to drive a company forward. Marketing, especially digital marketing, revolves around data. The global marketing data market is projected to grow to $52.3

Copywriting 144

Copywriting Key Performance Indicator Transform Marketing 144

Marketing Insider Group

NOVEMBER 10, 2020

As I discussed earlier this year in my BLOG “ Executive Insights: World-Class Demand Generation and Corporate Social Responsibility Converge at Televerde ”, I was very fortunate to work with some tremendous partners during my nearly 19 year tenure with SAP Global Marketing. Fred, what are your thoughts on this?

Analytics 128

Analytics Marketers Marketing Transform 128

Econsultancy

FEBRUARY 8, 2022

It has been the catalyst for continued growth for us as an agency given our work with the pharmaceutical supply chain and we’ve switched our focus to deploying and developing smarter digital marketing strategies. What can be achieved in person that cannot be achieved digitally?

Customer 58

Customer Pharmaceutical Transform PR 58

Econsultancy

DECEMBER 13, 2021

Thanks to a boost in social and ecommerce advertising over the course of the pandemic, new research from WARC Data suggests Amazon, Meta and Alphabet could account for half of a potential $1 trillion advertising market by 2025. 2021 saw what WARC calls a ‘meteoric rise’ in the value of the market, growing 23.8%

Advertising 52

Advertising Advertisers Retail Shoppers 52

Econsultancy

MARCH 4, 2022

trillion globally by 2026. A new study from Juniper Research has forecast that the value of global ecommerce payment transactions will exceed $7.5 trillion globally by 2026, up from $4.9 trillion in 2021 – a growth rate of 55%. Amazon’s UK sales jumped 20% in 2021, up 82% on pre-pandemic levels.

eCommerce 98

eCommerce Retail Non-Profit Shoppers 98