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Video Marketing Strategy: What Marketers Need to Know

Content Marketing Institute

But video is a necessary component in most content marketing strategies. By 2021, 82% of consumer internet traffic will be video, according to a recent Cisco study. 82% of consumer internet traffic will be #video, according to a recent @Cisco study. Know the most critical component of video marketing.

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Six Essential Elements for your 2023 Marketing Plan

Trade Press Services Newsletter

Examples of thought leadership content include bylined articles, white papers, books, case studies and even LinkedIn posts. Podcasts Audio will continue as a key content marketing trend in 2023, with consumers listening to a staggering 15 billion hours of podcasts in 2021. The answer is a resounding “yes.” The good news?

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Four Ways to Maximize Your Marketing Budget

Trade Press Services Newsletter

With news of record inflation and mass layoffs dominating the headlines, it’s no surprise that B2B marketers are now asked to produce more results with fewer resources. In fact, despite the fact that costs are on the rise, more than half of marketers say their budget was the same or less than 2021 allotments.

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How to Identify the Right Digital Marketing Channels for Your Business

Marketing Insider Group

To help you decide which channels to drop and which to add to your marketing plan this year, we’ve created a guide. Walk through each step to determine which channels will move the needle forward for your business in 2021 and beyond. White papers. Content marketing is best for: Lead generation. Video Marketing.

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How Long Does It Take for Content Marketing to Work?

Marketing Insider Group

SEMrush found that some of the top content marketing goals include generating more quality leads, attracting more traffic to the website, improving brand awareness, and improving customer loyalty and engagement. Grow my newsletter subscription list by 500 contacts by June 1, 2021. White papers. Analyze Results Regularly.

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

79% of B2B buyers share white papers with their coworkers. 72% of marketers say that content marketing sparks engagement growth. In order to future-proof your content marketing approach, use augmented reality (AR) and virtual reality (VR). Video Marketing Statistics. Webinar Marketing Statistics.

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Why You Should Advance Your Digital Marketing Strategies

Bannerflow

In this article we explore how to maximise your digital marketing strategies and the four key forms of digital marketing your business needs: The impact of digital marketing strategies. Content marketing. Influencer marketing. Social media marketing. Video marketing. Social media marketing.