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11 Recommendations for Marketers in 2024 [New Data]

Hubspot Marketing

Nearly 90% of influencer marketers say influencer marketing was effective for their company in 2023. The standout change in influencer marketing these past few years is that marketers find the most success with micro-influencers with 10,000 - 100,000 followers. Make the most of your marketing budget.

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Marketing 101: The Ultimate Guide for Beginners

Hubspot Marketing

Email marketing Email marketing is relatively affordable compared to other marketing channels. Many email service providers offer free plans or tiered pricing to appeal to different budgets. For example, HubSpot's email marketing software is easy to use, secure, and free. Are they price sensitive?

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Microsoft credit card ads are now available globally, plus 11 other new product updates

Search Engine Land

Microsoft ETAs are going away on February 1, 2023. Now available in all Shopping Campaigns global markets.” You can see the full list of markets on the Microsoft blog announcement. Audience Network CPM pricing. With this pricing model, you specify a maximum amount you are willing to pay for 1,000 impressions.

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Stock Markets and Social Media? Absolutely!

Hubspot Marketing

It’s also an incredibly complex market, with countless platforms, technologies, and companies all doing their best to stay competitive in this rapidly evolving space. This article explores how to invest in social media stocks, what social media can tell us about the broader economy, and which are the top social media stocks to watch in 2023.

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4 Data-Driven Reasons to Work with Micro-Influencers [HubSpot Research]

Hubspot Marketing

When you think of influencer marketing, you probably think of influencers with large followings collaborating with brands; however, smaller influencers (also called micro-influencers) are gaining traction among marketers. 53% of marketers said they plan on working with micro-influencers in 2023. 73 for an Instagram story.

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Why we care about loyalty marketing

Martech

As a marketer, one of your primary goals is to not only attract new customers but retain the ones you already have and entice them to buy from your business again and again. Offering a competitively priced product that customers want to purchase is a huge piece of the puzzle. What’s next in loyalty marketing? In 2022, U.S.

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Stats: How fashion ecommerce has changed since Covid-19

Econsultancy

54% of online shoppers in the UK have become more price-sensitive towards fashion purchases since the start of the pandemic. As a result, fifty-four percent of UK-based online shoppers have become more price-sensitive towards fashion purchases since the start of the pandemic, new data from antuit.ai

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