Social Media Examiner

JANUARY 2, 2025

Why Facebook Still Matters for Marketers in 2025 Despite the rise of newer platforms, Facebook continues to hold its crown as the […] The post Facebook Content Strategy 2025: What’s Actually Working Right Now appeared first on Social Media Examiner.

Social Media Marketing 142

Social Media Marketing Marketing Marketers 142

Martech

DECEMBER 16, 2024

From rethinking how success is measured to embedding privacy-first principles into your strategies, 2025 is all about smarter approaches and meaningful outcomes. Together, they form a blueprint for navigating change while positioning your brand for success in 2025 and beyond. The time to act is now. Processing.

Transform 123

Transform Marketing Marketers Customer loyalty 123

Jeff Bullas

JUNE 18, 2025

Top 10 AI thought leaders on LinkedIn (2025) I reviewed the top 10 AI thought leaders on LinkedIn based on actual follower count and more importantly, actual insight. The post The Top 10 AI Thought Leaders on LinkedIn (2025) appeared first on jeffbullas.com. These aren’t hype machines. They’re thinkers, builders, and educators.

Transform 204

Transform Education Health Thought Leadership 204

Martech

DECEMBER 27, 2024

Here are some of the ways marketers will adjust and leverage customer experience to achieve these goals in 2025. 2025 will see brands continuing to create connected experiences, but those that will succeed are entering it with a new mindset, said Britt Mills, VP of CX solutions at digital consultancy Bridgenext. Processing.

Customer 116

Customer Branding Customer Acquisition Customer Journey 116

Aspiration Marketing

DECEMBER 17, 2024

Forget casting a wide net and hoping for the best. Today, savvy B2B marketers will be laser-focused on high-value accounts. It's a new era of personalized campaigns, deep relationship building, and strategic resource allocation. Account-based marketing (ABM) is the key to unlocking explosive growth, higher ROI, and stronger customer connections.

Customer 264

Customer Marketing Marketers Marketing Strategy 264

Martech

NOVEMBER 14, 2024

After a year of widespread AI adoption, marketers like what they see and plan to double down in 2025. Ninety percent of marketers, all at companies of 100 employees or more, said they have dedicated budgets for AI technology for 2025. 52% said AI skills will be much more important for hiring in 2025. AI adoption. Processing.

Marketing 131

Marketing Marketers Analytics Management 131

Martech

JANUARY 2, 2025

Improving this experience, especially for non-endemic brands, will continue to be a priority for 2025. In 2025, look for AI to help automate the processes and workflows behind these experiences. Clean rooms and data collaboration Data platforms and data collaborations will be a big part of the growing RMN space in 2025.

Retail 120

Retail Transform Advertising Advertisers 120

Martech

DECEMBER 26, 2024

Digital, in-store, mixed phygital journeys theyre all on the table in 2025. This will lead to higher demands for all digital experiences to be accessible in 2025. For instance, this March the 2025 Academy Awards will be streamed live on Hulu for the first time ever. Now, theres no looking back.

Customer 125

Customer Direct Mail Transform Health 125

MarketingOps

FEBRUARY 12, 2025

If 2024 was the breakout year of AI, 2025 will mark the beginning of widespread enterprise AI adoption – And this means : We need to be ready. However, focusing on segmentation issues in 2025 can pave the way for more effective, data-driven strategies, and ultimately, a stronger foundation for success. Hire Pivot Now

CRM 147

CRM Whitepaper Health Analytics 147

Social Media Examiner

OCTOBER 3, 2024

What's New for TikTok Marketing Trends TikTok has emerged as a powerhouse platform, continuously introducing new features and […] The post TikTok Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Market Trends 143

Market Trends Marketing Marketers Social Media Marketing 143

SmartBrief - Marketing

DECEMBER 3, 2024

Here are some of the ongoing data privacy trends and tactics marketers should be aware of heading into 2025. Developing first-party and zero-party data Brands building their own first-party and zero-party data will continue to be an essential strategy in 2025.

Marketing 126

Marketing Marketers Advertising Advertisers 126

Martech

DECEMBER 9, 2024

Now, 2025 will be the year humans wrest control of genAI to ensure it is properly used for its role to deliver real-time, precision marketing messages. With that said, as we look forward beyond genAI, the year 2025 will be the year of the human to bring strategy and judgement into marketing automation that will be further infused with AI.

Customer Journey 123

Customer Journey Analytics Branding Customer 123

Social Media Examiner

JANUARY 16, 2025

Why Content Marketing Matters in 2025 Content marketing has evolved far beyond simply publishing blog posts and hoping for the […] The post Content Marketing Strategies for 2025: A Framework for Success appeared first on Social Media Examiner. In this article, youll learn a proven framework to attract your ideal audience.

Marketing Strategy 143

Marketing Strategy Content Marketing Marketing Marketers 143

Martech

DECEMBER 12, 2024

2025 is not the year for bold leaps into expensive platforms but a time for strategic caution. Here’s how to make 2025 the year of smart, strategic martech decisions. Here’s how to make 2025 the year of smart, strategic martech decisions. The answer? You’re not alone. It will be necessary to do the following.

Transform 113

Transform User-Generated B2C Management 113

Dreamgrow

JUNE 26, 2025

Welcome to our guide on the 9 best rank trackers in 2025. Read more The post The 9 Best SEO Rank Tracker Tools in 2025 appeared first on Dreamgrow. I'll walk you.

SEO 130

SEO 130

Social Media Examiner

NOVEMBER 14, 2024

Why Meta's AI-Powered Ads Features Matter for Digital Marketing As Meta continues to evolve its social advertising platform, AI and machine learning […] The post Facebook and Instagram Ads Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Advertising 137

Advertising Advertisers Marketing Marketers 137

Aspiration Marketing

SEPTEMBER 17, 2024

August marks the traditional start of the annual planning cycle. While many businesses are scrambling at this late stage, forward-thinking companies are already laying the groundwork for a successful new year to come. Don't be caught off guard–a well-crafted business and marketing plan is essential for outpacing competitors.

Marketing Plan 264

Marketing Plan Marketing Marketers Marketing Strategy 264

Martech

DECEMBER 30, 2024

From these experiences, one message stands out: Progress in 2025 wont come from massive leaps forward but from incremental, thoughtful steps grounded in reality. Themes for an iterative 2025 Looking ahead to 2025, heres what I hope to see in marketing: 1. Trust and transparency Trust is the currency of 2025. Processing.

Transform 125

Transform User-Generated Marketing Marketers 125

Martech

JANUARY 24, 2025

I’ve seen many predictions about what marketers should expect, anticipate or work for in 2025. Let’s call it my Top 10 list for January 2025.* Although this year’s questions are different, could history repeat itself in 2025 with another pullback on investment? I believe not, or at least not right away.

Non-Profit 129

Non-Profit Marketing Marketers Finance 129

Martech

OCTOBER 22, 2024

As we approach 2025, B2B marketers increasingly adopt data-driven strategies to refine their lead management processes and ensure they deliver sales-ready leads optimally. Here are some best practices to ensure your lead scoring model is both impactful and adaptable for 2025. Demographic profiles. Persona insights. Processing.

Communications 123

Communications CRM Target Market Price 123

Social Media Examiner

OCTOBER 17, 2024

Why Instagram's Latest Features Matter for Marketers Instagram continues to be a powerhouse platform for marketers and Instagram creators, with recent statistics […] The post Instagram Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner.

Marketing 143

Marketing Marketers Social Media Marketing 143

The Marketing Operations Leader

JANUARY 2, 2025

In this edition: Your Marketing Ops Career Guide for 2025 Marketing Tools Without Databases - Podcast Episode For Paid Subscribers: The Truth About Being More Strategic in Marketing Reminder! Join the Marketing Ops Interview Bootcamp for free on Jan 15. Imagine gaining 5 hours back each week.

Non-Profit 130

Non-Profit CRM Marketing Marketers 130

Social Media Examiner

DECEMBER 5, 2024

Why YouTube Matters for Marketers in 2024: Market Share and Monetization YouTube has established itself as […] The post YouTube Updates for 2025: What Marketers Need to Know appeared first on Social Media Examiner. In this article, you'll discover key YouTube updates and learn how to adapt your content strategy for maximum impact.

Marketing 139

Marketing Marketers Social Media Marketing 139

Martech

NOVEMBER 12, 2024

As businesses prepare for 2025, go-to-market (GTM) strategies are undergoing major shifts driven by new technology, evolving customer demands and increased executive scrutiny. This may be the largest window into the minds of the F2000 C-suite yet assembled, including the bases for some pretty clear forecasts for 2025 and into 2026.

Marketing Strategy 123

Marketing Strategy B2C Finance Analytics 123

Search Engine Roundtable

JUNE 10, 2025

Google's new AI Max in Google Ads for Search campaigns is coming to all advertisers in Q3 of 2025. As a reminder, Google says AI Max for Search campaigns is a "new, one-click feature suite" that brings you a "suite of targeting and creative enhancements" of "the best of Google AI to your Search campaigns."

Advertising 128

Advertising Advertisers 128

Martech

JANUARY 21, 2025

Its the time of year when Salesforce releases its spring updates, which roll out this year between January and March 2025, depending on which Salesforce products and features your team uses. The post What is Salesforce cooking up for marketers in its Spring 2025 release? Better data management and streamlined workflows. Processing.

Marketing 123

Marketing Marketers Management Content Marketing 123

Martech

MARCH 17, 2025

Heres what every agency and marketer should know to smash their 2025 KPIs. AI-assisted email scheduling No 2025 list would be complete without mentioning AI-powered advances. The post 5 email marketing tech essentials for 2025 success appeared first on MarTech. Dig deeper: Email marketing strategy: A marketers guide 2.

Email Marketing 124

Email Marketing Marketing Marketers Price 124

Social Media Examiner

DECEMBER 26, 2024

Why Marketing Strategy Matters Now More Than Ever Many entrepreneurs and marketers focus heavily on […] The post Marketing Strategy Framework: How to Get More Leads & Sales in 2025 appeared first on Social Media Examiner.

Marketing Strategy 128

Marketing Strategy Marketing Marketers Social Media Marketing 128

Hootsuite

NOVEMBER 28, 2024

pic.twitter.com/mQ1l5jbaJm — Stallion Stats (@MegansStats) April 10, 2024 The question is, should your brand tap into Pinterest’s unwavering potential in 2025? Pro tip: Read Hootsuite’s 2025 Social Media Trends report for the latest in all things social media. ” So, here are five powerful tools for Pinterest marketers: 1.

Gen Z 118

Gen Z Affiliate Marketing Fashion Social Media Marketing 118

Martech

MARCH 12, 2025

Dig deeper: Why smart marketers should front-load spending in 2025 Technology: Your inflation-fighting ally When it comes to battling inflation, automation is your best friend. The post How to inflation-proof your marketing in 2025 appeared first on MarTech.

Transform 113

Transform Finance Marketing Marketers 113