Sprout Social

MAY 14, 2025

How government policies may change social media demographics Social media demographics in Australia are expected to change in 2026 and beyond. Millennials: Multitaskers who crave originality Millennials social media behaviours are layered and nuanced. Like Millennials, Gen X value originality in branded social media content.

Gen Z 66

Gen Z Millennials User-Generated Entertainment 66

Hubspot Marketing

JUNE 17, 2025

Marketing budgets are expected to hold steady or experience “ anemic growth ” through 2025 (and 2026, I’d wager). You place more value on something you “own.” Outgrow I’ve taken my fair share of Buzzfeed Quizzes before — mainly to remind me that millennials are approaching middle age. So, marketers will do more with less.

Branding 91

Branding Price CRM Marketers 91

Hubspot Marketing

MARCH 8, 2024

HubSpot , 2024) Social media is 3rd place in terms of channels where consumers are most receptive to advertising. HubSpot , 2024) Social media is 3rd place in terms of channels where consumers are most receptive to advertising. Forbes , 2023) Gen Z, Millennials, and Gen X prefer finding products on social media over any other channel.

eCommerce 126

eCommerce Gen Z B2C Shoppers 126

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. As of January 2023, 60% of global users were aged 25–34, representing younger millennials. billion by 2026. Those between the ages of 18–24, mid-range Gen Z, made up 20.4%

Gen Z 145

Gen Z Thought Leadership User-Generated Millennials 145

Marketing Insider Group

FEBRUARY 5, 2024

Statista) 29% of people register for webinars on the same day they take place. billion by 2026. billion by 2026. Bain) Ecommerce & Online Shopping Stats By 2026, 24% of retail purchases are expected to take place online. Statista) By 2026, the Ecommerce market is expected to total over $8.1 market share.

Digital Marketing 120

Digital Marketing Marketing Strategy Shoppers User-Generated 120

SocialPilot

JANUARY 10, 2024

31% of millennials in the UK with a household income of over £100K are on Pinterest More than 75% of Pinterest users are from outside the U.S. Pinterest Usage Statistics Pinterest is a great place to create and discover new Ideas. 86% of millennials use Pinterest to plan life events.

Gen Z 98

Gen Z Millennials Shoppers User-Generated 98

Econsultancy

FEBRUARY 23, 2022

The PlayStation 5 came in second place for dollar sales in 2020, but its predecessor beat it in unit sales. billion in 2026, at a CAGR of 2.5%. According to analysis, the annual dollar sales of the Switch were only outstripped by the launch of the Nintendo Wii in 2008. Digital Shift Q1 2022 Chapter 3 – Expanding Gaming Worlds.

Entertainment 82

Entertainment Advertising Advertisers Gen Z 82