article thumbnail

50 Ecommerce Statistics To Know in 2024 [New Data]

Hubspot Marketing

Boston Consulting Group , 2023) A majority of social media marketers (68%) use social media to drive traffic to products on its own website. trillion USD market cap. Data Reportal , 2023) Most marketers say they have an employee responsible for managing social commerce. trillion USD market cap. trillion USD by 2027.

article thumbnail

What is the Economic Impact of a TikTok Ban?

Hubspot Marketing

billion in advertising revenue, a 155% increase over the prior year. So what are local marketers planning to do if the app is fully banned nationwide? The latest estimates predict the creator economy will top a half trillion dollars by 2027 , but will that be the case without TikTok? In 2022, the platform brought in $9.9

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

100 Essential PPC Statistics Every Marketer Needs to Know in 2023

Hubspot Marketing

To that end, we’ve compiled a long and useful list of PPC — on both search and social — and SEM statistics that marketers can use in 2023 to guide and validate important strategic choices in their marketing plans. Paid search accounted for 39% of advertisers’ budgets. The largest social ad market in the world?

Gen Z 96
article thumbnail

300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

(Insider Intelligence) 61% of marketers consider AI a crucial component of their data strategy. DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Hubspot) 75% of marketers recognize SEO as their most effective content strategy. billion by 2027.

article thumbnail

12 Content Marketing Trends to Keep an Eye in 2021

Rock Content

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. It is the example of this famous Honda Civic advertisement , which dramatically changes the scenario whenever the audience presses the “R” key.

article thumbnail

200+ Social Media Statistics And Facts Of 2024

SocialPilot

SOCIAL MEDIA ADVERTISING STATISTICS Leveraging social media advertising statistics is crucial for optimizing campaigns and maximizing reach across various platforms. Global ad spending in the social media advertising market is expected to reach $219.8 By 2027, it is estimated that $247.30 billion in 2024.

Gen Z 113
article thumbnail

74 Artificial Intelligence Statistics to Guide Your Marketing Plan

Hootsuite

The global AI market size is expected to be worth $407 billion by 2027. Source: eMarketer Among marketers who are already using generative AI, 76% said they use it for basic content creation and to write copy. 23% of marketing professionals in organizations use AI. GPT-3 was originally trained with 45 terabytes of data.