Sprout Social

JULY 30, 2024

By 2029, influencer marketing ad spend is expected to reach $56 billion —a 60% increase from 2024. Define your brand safety criteria Some brand safety measures are consistent across industries—hate speech, unsafe content, false advertising claims, etc. Write them with a public audience in mind.

Influencer Marketing 125

Influencer Marketing Branding Health Logistics 125

Marketing Insider Group

FEBRUARY 12, 2025

Paid media advertising, including platforms like Google Ads and social media campaigns, is a useful way to increase your brand’s visibility and drive traffic to your website. Statista estimates that 80% of total ad spending will be from digital sources by 2029, so focusing on your website makes a lot of sense.

Advertising 52

Advertising Advertisers Key Performance Indicator Transform 52

Spiralytics

DECEMBER 15, 2024

This number reflects how deeply social media is woven into Filipino culture, shaping how people communicate, entertain themselves, shop, and interact with brands. Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) 52.3% for Messenger.

Entertainment 52

Entertainment Advertising Advertisers Shoppers 52

Spiralytics

DECEMBER 15, 2024

This number reflects how deeply social media is woven into Filipino culture, shaping how people communicate, entertain themselves, shop, and interact with brands. Meltwater ) By 2029, social media users in the Philippines will be at 95.18 DataReportal ) TikTok’s advertising reach is 58.2% Meltwater ) 52.3% for Messenger.

Entertainment 52

Entertainment Advertising Advertisers Shoppers 52