Hootsuite

APRIL 9, 2025

23% of Facebook users are Gen Z A total of 23% of Facebook users are between ages 18 and 24. billion users by 2029. 42% of Pinterests audience is Gen Z and theyre here to shop Gen Z makes up 42% of Pinterest users and theyre using the platform more than ever: searches by Gen Z users are up 30% year over year.

Gen Z 110

Gen Z Social Media Marketing Millennials User-Generated 110

Sprout Social

MARCH 13, 2025

million active internet users by 2029. By 2029, Australian social media users are projected to grow by 2.1 Their behaviours on these networks, such as the time spent and the networks used, differ.According to a 2024 report , heres how much time each generation spends on social media: Gen Z: 10 hours and five minutes.

Gen Z 60

Gen Z User-Generated Influencer Marketing Law 60

Sprout Social

MAY 12, 2025

In Q4 2024 alone, TikTok generated 186 million downloads from users globally. TikTok is expected to reach 35 billion users by 2029. Per Sprout data, nearly two-thirds (63%) of Gen Z users consume news on TikTok. According to Statista , TikTok is more popular with Gen Z than other social networks.

Gen Z 66

Gen Z Transform Fashion Food 66

Hubspot Marketing

MAY 5, 2025

Gartner predicts that by 2029, AI agents will autonomously handle at least 80% of customer service and support interactions many of them taking place on social channels like Instagram, TikTok, and X/Twitter. If you run a human-only social media operation, you might already be falling behind. And the future will only get more agentic.

Price 85

Price PR Gen Z User-Generated 85