Buffer Marketing

APRIL 25, 2024

Direct mail is such a cool marketing strategy. Even though advertising via mail has been done for centuries , it's still a relatively untapped marketing concept in the e-commerce world — meaning there’s a lot of potential for small businesses to stand out.

Direct Mail 87

Direct Mail Branding Customer Acquisition Advertising 87

Customers.ai

DECEMBER 4, 2023

The age-old practices of cold calling, direct mail, and events are not merely relics of the past but are now just a set of tools in the hands of savvy marketers. In this era of instant connectivity and informed consumers, we have to find new ways to reach customers on their turf. Direct Mail Campaigns Mail is tangible.

Outbound Marketing 106

Outbound Marketing Direct Mail Inbound Marketing Marketing 106

Customers.ai

DECEMBER 4, 2023

The age-old practices of cold calling, direct mail, and events are not merely relics of the past but are now just a set of tools in the hands of savvy marketers. In this era of instant connectivity and informed consumers, we have to find new ways to reach customers on their turf. Direct Mail Campaigns Mail is tangible.

Outbound Marketing 52

Outbound Marketing Direct Mail Inbound Marketing Marketing 52

Martech

FEBRUARY 4, 2022

If they’re too early in the customer journey, they may not be quite ready to engage. Marketers should consider implementing pipeline acceleration tasks, which can help strengthen ABM strategies by increasing the volume of leads while ensuring relevant content reaches customers at each stage of the funnel.

Direct Mail 115

Direct Mail Customer Journey Customer Acquisition User-Generated 115

Use Insider

DECEMBER 16, 2023

By targeting customers based on individual behaviors and characteristics, you can personalize your marketing campaigns, connect with your customer base with greater precision, and maximize your marketing efforts. Customer targeting started back in the direct mail era of marketing and advertising.

Customer 103

Customer eCommerce Customer Journey User-Generated 103

Hubspot Marketing

APRIL 5, 2023

The ultimate goal of B2B demand generation is remaining top of mind while your potential customers are not in a buying cycle — so that whenever the need arises, your product or service is immediately considered for purchase. Offline Media: Direct mail, NYC subway ads, etc. Audio Channels: Podcasts, interviews, radio advertising.

Inbound Marketing 121

Inbound Marketing Whitepaper Real Estate Non-Profit 121

Martech

MARCH 10, 2022

This customer acquisition strategy focuses on delivering promotions — advertising, direct mail, content syndication, etc. Account-based marketing, or ABM, is a B2B marketing strategy that aligns sales and marketing efforts to focus on high-value accounts. — to targeted accounts.

Inbound Marketing 104

Inbound Marketing Marketing Marketers Direct Mail 104