Remove Analytics Remove Brand Management Remove Market Trends
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Email content for B2B decision-makers: Best of the MarTechBot

Martech

Data-driven insights: Articles that present compelling data analytics or research findings that can inform decision-making and strategy development are particularly appealing. These documents provide in-depth analysis and insights into market trends, regulatory changes, and best practices. Case studies Why.

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What Is a Product Marketing Manager? Job Description and Salary

Hubspot Marketing

Market Research When diving deep into the role, the first thing I saw was market research. A product marketing manager is responsible for understanding the target audience and market trends. You’ll build analytical and communication skills along the way.

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Marketing Amnesia: Why Customers Forget Your Brand And What To Do About It

Vertical Response

A decline in customer interaction is a red flag that signals your brand might be losing relevance in the market. Tackling these issues is vital for effective brand management and decision making. Marketing amnesia occurs when customers forget a brand, often due to a lack of engagement.

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The 10 biggest marketing challenges have nothing to do with AI

Businesses Grow

It is certainly a weird world where our hard-earned brand marketing can be tarnished in a single post. 7) Activating influencer marketing I was sitting at a table of brand managers, and one of them said, “Influencers are everything.” And all that can be ruined by somebody who is out to get you.

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Digital Marketing trends: what you need to know in 2020

Rock Content

That is why being familiar with most Digital Marketing trends can help you get a lead on your competitors. Your company probably uses now at least one technique or tool that was once seen as a trend. Take a look at these 2020 Digital Marketing trends to learn which ones can be applied to reach your company’s goals.

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Role of artificial intelligence in marketing

Sprout Social

As marketers, this is an essential advantage. AI marketing combines AI technologies with customer and brand experience data to provide highly precise insights into your customer journey and market trends. Future of marketing AI AI marketing is achieving new advancements at a phenomenal speed.

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How to analyze customer reviews for brand insights

Sprout Social

In a world where star ratings can make or break a brand, review analysis is your north star. It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy.