Rock Content

AUGUST 25, 2023

If so, you need a great B2B content marketing strategy. Miss the mark and your marketing approach may fail to resonate with business stakeholders, allowing your competitors to swoop in and land the sale. Just follow this how-to guide on building a successful B2B content marketing strategy. Ready to get started?

Marketing Strategy 52

Marketing Strategy Whitepaper Content Marketing B2C 52

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. You should also outline your content strategy, set up reporting tools to track performance, and delegate responsibilities to your team.

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Marketing 75

Sprout Social

JULY 1, 2021

People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. But for business-to-business (B2B) companies, the strategy shifts from a broad audience to a very specific one. B2B SEO has a few basic areas that differ from B2C SEO. What is the difference between B2B & B2C SEO?

SEO 121

SEO B2C PR Whitepaper 121

Martech

DECEMBER 8, 2021

With the buying process not heavily digitized and with people working remotely on a range of devices, lines are blurring between B2C and B2B buying behaviors. “I see that convergence of B2C and B2B happening really rapidly,” Cavanaugh said. Account-based marketing: A snapshot. What it is.

Whitepaper 70

Whitepaper B2C Direct Mail Customer Acquisition 70

Content Marketing Institute

DECEMBER 5, 2017

Few would argue about the power and value of educational content – whether a blog, an e-newsletter, a white paper, or a how-to video. Renasant Bank: Marketing strategy takes step above boring classes. And the new customer acquisition rate increased by 22.5% year over year in the same period. Conclusion.

Education 99

Education Marketing Strategy Branding Energy 99

Customers.ai

JANUARY 26, 2024

After discovering your ideal customer profiles and creating lists of target accounts to go after, let Metadata’s AI operator execute campaigns for you. All you need to do is drag-and-drop your marketing creative (images, headlines), content assets (e.g. How do B2B and B2C marketing tools differ?

CRM 111

CRM User-Generated Analytics Marketing 111

Hootsuite

FEBRUARY 12, 2015

In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. 9 Ways Social Media Marketing Can Help B2B Companies. Sign up today.

Social Media Marketing 76

Social Media Marketing Management B2C Whitepaper 76