B2C Customer Acquisition Millennials Pharmaceutical 
Martech
MARCH 1, 2024
Millennials and Gen Z are rapidly entering the B2B buying group. At last, marketing professionals are slowly getting involved in customer management and customer experience, adding value to areas like customer success and account management. Dig deeper: Humanizing B2B: The key to better customer experience 3.
Neil Patel
SEPTEMBER 8, 2021
E-commerce is the future, but it isn’t just for B2C. Speak to More Customers. It can be easy for many to think of Millennials as “kids,” but the youngest were born in the mid-90’s—meaning 100 percent of Millennials are adults. What Is the Difference Between B2B and B2C Niche Marketplaces?
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