Customer Acquisition, Millennials and Pharmaceutical

The B2B case for retention marketing: 7 key tactics

Martech

MARCH 1, 2024

Millennials and Gen Z are rapidly entering the B2B buying group. Dig deeper: Humanizing B2B: The key to better customer experience 3. Penetration marketing Viewing customer acquisition as an expense or an investment, it follows that profitability emerges only with customer retention. This last one is a biggie.

Gen Z

Gen Z Pharmaceutical Customer Acquisition Marketing

12 Niche Marketplaces to List Your B2B Services

Neil Patel

SEPTEMBER 8, 2021

Speak to More Customers. It can be easy for many to think of Millennials as “kids,” but the youngest were born in the mid-90’s—meaning 100 percent of Millennials are adults. Thankfully, B2B legacy brands can easily reach the Millennial market without completely revamping their sales strategies.

Real Estate

Real Estate Manufacturing Millennials Shipping

Marketing Pro Pulse

The B2B case for retention marketing: 7 key tactics

12 Niche Marketplaces to List Your B2B Services

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