Scoop.it!

OCTOBER 20, 2022

Content marketing plays an essential role for both B2C and B2-B businesses. That includes white papers, case studies, ebooks, infographics, etc. B2B vs. B2C Content Marketing. Another thing you should do is to choose your main content formats and the channels you’ll use to promote this content.

Content Marketing 103

Content Marketing Whitepaper eBook B2C 103

Marketing Insider Group

FEBRUARY 5, 2024

DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. HubSpot) B2B bloggers spend on average 26% more time on each post compared to B2C bloggers. WebinarCare) In the B2C sector, only 20%-40% of webinar attendees convert. billion monthly users.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Unbounce

APRIL 23, 2019

And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Get creative.

Direct Mail 145

Direct Mail eBook User-Generated Marketing 145

Marketing Insider Group

SEPTEMBER 14, 2020

Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy. Content is one of the most efficient ways to promote a business. 60% of B2C marketers are committed to content marketing. Content Marketing Institute ). Optinmonster).

Digital Marketing 106

Digital Marketing Marketing Strategy B2C Marketing 106

AWeber

JANUARY 23, 2024

delivery rate, your newsletters could still end up in spam, promotions, updates, or some other folder that never gets checked. Built-in monetization Not all email tools have built-in ecommerce functionality. For instance, imagine you run an ecommerce store. In other words, even if a tool claims a 99.9%

Price 87

Price eCommerce User-Generated Affiliate Marketing 87

Neil Patel

DECEMBER 3, 2020

In the digital marketing world, this could be an ebook, a checklist, or other forms of relevant content promoted to the audience whose emails you’re targeting. Consider choosing an email marketing agency with experience creating and promoting amazing content. 5 SmartMail – Best for Ecommerce Email.

Email Marketing 111

Email Marketing eCommerce Marketing Marketers 111

Unbounce

OCTOBER 24, 2023

It is building brand and product awareness, promoting the software, differentiating between the different price tiers (if you have multiple tiers available), bringing your SaaS to market, and positioning it against the competition. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Unbounce

OCTOBER 24, 2023

It is building brand and product awareness, promoting the software, differentiating between the different price tiers (if you have multiple tiers available), bringing your SaaS to market, and positioning it against the competition. Provide value The customer journey in SaaS marketing is longer than the typical B2C funnel.

Marketing Strategy 52

Marketing Strategy Product Marketing Marketers 52

Rock Content

DECEMBER 20, 2018

We’ll also show you why the content at each stage is dependent on the type of business using two hypothetical cases – an enterprise software company (B2B) and a fashion eCommerce brand (B2C). B2C Fashion eCommerce. B2C Fashion eCommerce: Create an infographic that outlines how your brand solves a problem.

Fashion 64

Fashion B2C eCommerce eBook 64

CXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Rock Content

MAY 25, 2016

We’ll also show you why the content at each stage is dependent on the type of business using two hypothetical cases – an enterprise software company (B2B) and a fashion eCommerce brand (B2C). B2C Fashion eCommerce. Step 1: Awareness. Think back to your first date. How did you dress? Where did you eat?

Fashion 43

Fashion B2C eCommerce eBook 43

Hubspot Marketing

JUNE 26, 2018

Content Promotion: Use email to share relevant blog content or useful assets with your prospects. Product Marketing: Promote your products and services. Here are a few types of lead magnets you could create: Ebook. Clickthrough rates are 47% higher for B2B emails than B2C. Email Marketing Stats for B2C. Whitepaper.

Email Marketing 145

Email Marketing Real Estate Marketing Marketers 145

Neil Patel

FEBRUARY 16, 2021

Or you can make it happen now, giving you more time and energy to put towards increasing your conversion rate , improving your social presence — and, of course, writing and promoting great and useful content. If you have an ecommerce site, blogging doesn’t have to be terribly complex or difficult. There’s no set-in-stone rule.

SEO 141

SEO Analytics User-Generated eCommerce 141