Unbounce

APRIL 23, 2019

And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. E.g. ebooks on "the complete guide to X" or blog posts on "5 reasons why." Now's a good time to invent the new ebook. Get creative.

Direct Mail

Marketing Insider Group

NOVEMBER 23, 2023

Content, along with the digital innovations that have facilitated it, is transforming the way brands and businesses view one another. How about premium content like ebooks? Based on my definition, content marketing is content the audience wants and campaigns include promotion that no one wants and that we try to avoid.

Content Marketing

Marketing Insider Group

SEPTEMBER 14, 2023

You can publish high-quality content much more frequently if you transform it into multiple formats. Instead, suggest a relevant eBook or email list that matches their stage of the buyer’s journey. Even though we defined our original best practices for B2B content teams, many of them have always applied to B2C companies as well.

Content Marketing

Use Insider

JULY 8, 2023

Understanding WhatsApp for business WhatsApp Business API prioritizes real-time, relevant, and valuable B2C communication over bulk promotional messages. This means sending blast marketing campaigns and generic promotions is a big no-no on this platform. It’s totally transformed our whole marketing strategy.”

Branding

Rock Content

NOVEMBER 17, 2020

The product itself can be the source of it, such as good customer service , a free gift card, a Content Marketing channel , or even specific events promoted by the company. If word of mouth marketing was useful before the digital transformation , it is now part of any company’s best practices. Social media adds an extra layer.

Gen Z

Duct Tape Marketing

MAY 2, 2024

It's time to transform your approach. And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that.

SEO

Markinblog

SEPTEMBER 6, 2021

Members of JD Plus get to enjoy free shipping (around 60 times annually), special discount offers, free eBooks, and access to iQiYi Premium. Alibaba successfully transformed the Chinese holiday into a shopping spree, and the company makes significant revenue from the sales during this period. In 2018, Alibaba made $30.8

eCommerce

Neil Patel

AUGUST 18, 2021

Take a look: How can you use your blog to promote your coaching services business? Brands are desperately looking for bloggers with relevant skillsets, and becoming a freelance blogger can transform your financial life. He also uses his blogs and social media to promote his Udemy courses. Want to make money writing short ebooks?

eBook

Duct Tape Marketing

JUNE 7, 2023

And most marketers are responsible for net promoter score and customer satisfaction in many ways. We looked at net promoter scores, CSAT scores, attrition rates, right? So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. It's in Audible and ebook, so whichever format you would like.

Branding