Remove blog foundation-social-proof-and-how-brands-can-cultivate-it
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How to Use DMs for Networking (+ Real-life Examples from 7 Writers)

Buffer Marketing

You’ve probably received dozens of spammy, impersonal direct messages (DMs) in your social media inboxes that you never bothered replying to. However, personalized DMs — when done right — can be one of the most effective ways to start conversations, build relationships, and find new customers.

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Smart Strategies: How to Get Leads That Convert

Duct Tape Marketing

Smart Strategies: How to Get Leads That Convert written by Shawna Salinger read more at Duct Tape Marketing Leads are the fuel that drives the growth of every business. In this post, I’ll show you how to get leads through strategic messaging, increasing your visibility, and a systemized approach. How do people find leads?

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Want To Align Your Marketing Team? Try A Workshop!

Marketing Insider Group

Let’s face it – at some point, every business can benefit from enrolling team members in a marketing workshop. Whether your content strategy could use a refresh or your marketing strategy needs an overhaul, structured advice from outside experts can turn your current marketing efforts into a money-making master plan.

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AI in marketing examples: How CMOs are leading teams into a new frontier

Sprout Social

There are a few universal questions that keep CMOs up during the quiet hours of the night: How do we do more with fewer resources? And how do we make a greater impact without burning out our teams? I spoke with them to learn how marketing leaders can incorporate AI across their teams effectively.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

You probably already know how powerful customer retention can be for your business. Cultivating new leads and clients can be much costlier and more time consuming than retaining or upselling current ones. How can you create consistent, long-term value for prospects and loyal customers? Quick Takeaways.

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How to become a social media manager: 6 Tips from experts

Sprout Social

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. Not only is she on-camera talent, she’s also responsible for creating content, helping build our social strategy and analyzing social data. For Jepson, the path to social was indirect. “I sproutsocial.

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7 Copywriting Formulas and their Powerful Benefits

Sachs Marketing Group

A lack of structure in content can result in vague messaging, low engagement, and wasted marketing resources. The consequences of poorly crafted content in digital marketing can be detrimental. Audience engagement dwindles, conversion rates plummet, and your brand reputation may suffer. What are Copywriting Formulas?