blog the-psychology-and-emotion-behind-consumer-purchases 
Neil Patel
NOVEMBER 25, 2020
Whether you care to admit it or not, the decisions you make today will be driven by your emotions. In emotional marketing, we talk a lot about using psychological triggers to get customers to click, convert, engage, etc. “By While these subjects functioned just like anyone else, they couldn’t feel emotion.
Adobe Experience Cloud Blog
JANUARY 11, 2019
One skill set that separates great marketers from good ones is the ability to understand how and the why behind people’s thought processes, which leads to their consuming behavior and habits. There are numerous articles on this topic explaining how to leverage psychology in marketing. Census Bureau.
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Neil Patel
APRIL 20, 2021
Your ability to persuade others in this way by appealing to their emotions will increase your sales. In the book Influence: The Psychology of Persuasion , author Robert B. Selling can be challenging because it involves s a complex process of human behavior and cognition. Influence Drives the Value of Your Product. Cialdini, Ph.D.,
Adobe Experience Cloud Blog
DECEMBER 18, 2014
Impulse buying is not only about sales and marketing, it is also about buyers’ personality traits, emotions, self-identity, and self control. But what are the cold hard facts behind shopping? How are buyers influenced and what compels them to make an on-the-spot purchases? Infographic Modern Marketing Consumer'
Sprout Social
NOVEMBER 21, 2016
We as consumers like to think that we’re above marketing tricks. Use consumer psychology to your business’ advantage. Consumer psychology is all about knowing your customer’s buying habits. Here are a few key items you should check on: Are your products or services easily purchasable on your Facebook Page?
Rock Content
JANUARY 26, 2021
When it comes to marketing, human beings are behind the screens, elaborating or receiving the companies’ ads and content. The intention is to approach brands and consumers with the human essence in mind, which is often lost in digital communications due to the fast pace we live in. We, people, are intrinsically social.
Hubspot Marketing
JULY 26, 2022
It can help you drive qualified traffic to your product pages, blog posts, and web pages, consequently boosting conversions. Not everyone who opts into your email list is ready to make a purchasing decision. It may not seem like a good idea to add to all the noise. In this post, we'll explore: What is an email marketing campaign?
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