Hubspot Marketing

JULY 11, 2022

Video marketing is becoming more and more integral to a brand's success. If you're a marketer trying to craft the best video marketing strategy for your brand, it helps to know the top video marketing tactics brands are investing their time and money in. Long-Form Video.

Video Marketing 118

Video Marketing Branding User-Generated Marketing 118

Kuno Creative

JULY 12, 2022

Before the days of video marketing, there was a time when the word ‘video’ was mostly associated with home movies, VCRs or had to have the word ‘music’ in front of it to matter. Gen Xers remember when MTV actually played music videos.

Video Marketing 92

Video Marketing Branding Marketing Marketers 92

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. Here we go!

Video Marketing 85

Video Marketing Gen Z Marketing Marketers 85

Marketing Insider Group

MAY 1, 2023

It’s no secret that video has taken over the world of digital marketing. From brand storytelling to product demos, we’ve all seen how quickly video has revolutionized the way businesses communicate with their customers. million digital video viewers in the United States alone.

Video Marketing 120

Video Marketing Millennials User-Generated Education 120

Hubspot Marketing

MAY 23, 2022

As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video marketing is no longer an "up-and-coming" content strategy. The HubSpot Blog surveyed 550 marketers to learn about the latest video trends.

Video Marketing 143

Video Marketing Marketing Marketers Promotion 143

OnPassive Marketing

APRIL 2, 2022

Everyone is thinking about YouTube these days, whether for a culinary video or to watch movie trailers. So, let’s take a look at some of the different YouTube marketing techniques you may utilize to increase website traffic. YouTube is a video-streaming service provided by Google. Find out who your target market is.

Video Marketing 57

Video Marketing Marketing Strategy Social Media Marketing Marketing 57

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Video Marketing 145

Video Marketing Marketing Marketers Education 145

Hubspot Marketing

JUNE 27, 2022

Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated to creating video content. But how do B2B and B2C brands differ as it relates to strategy, goals, and performance?

B2C 111

B2C Video Marketing Market Trends Thought Leadership 111

Digital Marketer

JANUARY 6, 2023

Given our love for visuals, it makes sense why video is one of the best tools available to marketers. It’s no doubt then why marketers are creating video marketing content at an unprecedented pace too. That said, creating video content can be an expensive affair. Creating Video Marketing Content on a Budget.

Video Marketing 81

Video Marketing User-Generated Marketing Marketers 81

Digital Marketer

JULY 24, 2023

As a dedicated digital marketer, you pour countless hours into gathering data, conducting market research, and fine-tuning your client’s marketing campaigns. Your goal is to develop extremely powerful strategies that engage with the target audience and deliver exceptional results. What is Video Marketing?

Video Marketing 74

Video Marketing Digital Marketing Marketing Marketers 74

Digital Marketer

APRIL 27, 2022

The truth is, video marketing NEEDS to be part of every business’s marketing strategy. It educates your target audience and gives them a sense of who you or your brand is so they can decide whether they want to work with you. It’s just that simple to begin a video marketing strategy.

Video Marketing 78

Video Marketing Marketing Plan Marketing Marketers 78

OnPassive Marketing

MAY 14, 2022

Video marketing is the latest trend in connecting with potential customers. Video marketing has a wide variety of uses, including but not limited to social media marketing, direct mailing, and webinars. This guide outlines precisely how to use video marketing to dominate local SEO.

Video Marketing 77

Video Marketing SEO Direct Mail Marketing 77

Neil Patel

JANUARY 28, 2023

Video as a marketing medium is a powerful tool. So how can you use video to supercharge your marketing strategy? I use video marketing , successfully, and you can too. In this post, we’ll discuss the psychology of videos in marketing. What Is The Psychology of Videos In Marketing?

Marketing Strategy 88

Marketing Strategy Gen Z Marketing Marketers 88

Rock Content

OCTOBER 6, 2020

Keep on reading to learn more about why video tutorials are so relevant to your video marketing strategy and how to guarantee the best possible results with your video tutorials. In this article, you’ll see: Why video tutorials attract and engage How to create outstanding video tutorials.

Video Marketing 64

Video Marketing Marketing Strategy Marketing Marketers 64

Girl Power Marketing

FEBRUARY 1, 2023

Content marketing has come a long way since the early days of cranking out dozens of poorly written blog posts stuffed with keywords, links to irrelevant websites, and reaching out to anyone and everyone for backlinks as part of a consumer marketing strategy. Storytelling is a powerful tool for building brand loyalty.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Winning the Business Game with a Ninja Touch! Here’s why.

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

OnPassive Marketing

OCTOBER 18, 2022

But what does this mean for video marketing? Read on to find out how video marketing will be affected by VR in 2022. How will VR affect the way businesses create and distribute video content? This limits the reach of VR videos and makes it difficult to justify the investment for many businesses.

Video Marketing 82

Video Marketing Marketing Marketers New Technology 82

Digital Marketer

JUNE 2, 2022

If you’ve spent any time at all learning about marketing, hopefully one thing that has jumped out to you is the focus of video marketing. We all carry in our pockets everything we need to create, edit, and publish our own video content. . Prior to the smartphone, the cost of producing and distributing video was immense.

Video Marketing 87

Video Marketing Marketing Marketers Retail 87

Digital Marketer

NOVEMBER 17, 2022

More established businesses changed their attention from traditional marketing to digital marketing. And that’s why having a thorough digital marketing strategy is more important than ever. However, for digital marketing success, It needs a set of instructions, certain objectives, and effective strategies.

Digital Marketing 87

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 87

Adobe Experience Cloud Blog

MARCH 9, 2020

The search marketing industry is built to run like a macroeconomy. Google is a governmental body, and they work to improve market outcomes through the application of policies (algorithm updates). . Let me break this idea down for you to show why it’s critical to think this way when executing any search marketing strategy.

Search Marketers 160

Search Marketers Marketing Strategy Marketing Marketers 160

Neil Patel

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Blogs allow customers to build trust and relationships with brands.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Exposure Ninja

JULY 6, 2023

Business-to-consumer marketing, more commonly known as B2C marketing , has been shaken up in the past year thanks to the AI boom we saw in the first half of 2023. Because of this, you might be left wondering what marketing strategies are best for B2C businesses.

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

OnPassive Marketing

AUGUST 20, 2022

In 2022, there will be many different types of brand marketing. Artificial intelligence will have taken over some Copywriting jobs, and brands will rely on AI-powered software to create more engaging advertisements. What Is Brand Marketing? Each type of brand marketing has its benefits and drawbacks.

Branding 73

Branding Direct Mail Social Media Marketing CRM 73

SMA Marketing

MARCH 16, 2023

Digital marketing is a necessity for companies. A well-rounded content marketing strategy will help you connect with your ideal buyer, move potential customers through a buyer's journey, and delight your clients to improve retention. There are two ways to include written and video content together in a blog post.

Marketing Strategy 52

Marketing Strategy Content Marketing User-Generated Marketing 52

Marketing Insider Group

FEBRUARY 23, 2021

You can prove – through brand storytelling – that what you offer consumers works. Case studies are one of the most powerful forms of content to have in your marketing repertoire. People will not only learn about the emotional connection consumers have with your brand. What are Case Studies in Content Marketing?

Marketing Strategy 108

Marketing Strategy Content Marketing eBook Marketing 108

Rock Content

OCTOBER 8, 2020

Thus, comprehend how quarantine impacted videos is indispensable when planning your next marketing strategy. Companies that have known how to place video content in their strategies have achieved great results. However, there is still time to explore opportunities in video marketing.

Video Marketing 49

Video Marketing Marketing Strategy User-Generated eBook 49

Moz

JULY 24, 2019

So it’s no surprise that marketing experts have been encouraging brands to use more video for years now. Despite all this hype, many small to medium brands still use very few videos in their marketing, if they use any at all. The ABCs of video content. A-level video content. Consistency.

Video Marketing 56

Video Marketing Marketing Strategy Marketing Marketers 56

OnPassive Marketing

JUNE 10, 2022

Audio marketing has been on the rise in recent years, and many companies now realize the importance of audio content marketing. Well, one way is by using audio content marketing and audio-visual marketing. What Is Audio Marketing? Here are some tips for creating an audio marketing strategy for your business.

Marketing Strategy 70

Marketing Strategy Entertainment Marketing Marketers 70

Rock Content

JUNE 27, 2023

There is no denying: Digital Marketing completely changed how companies fight for the audience’s attention in the last years. Investing in online marketing for small businesses is democratic and brings a lot of benefits. However, if promoting a brand on the internet is easy, it also means that there is a lot of competition.

Marketing Strategy 40

Marketing Strategy User-Generated Marketing Marketers 40

Rock Content

MAY 2, 2024

One of the goals of branding is to establish a distinct brand voice that sets you apart from competitors. After all, in today’s competitive marketing landscape, it’s easy to get lost in the noise, potentially costing you business and revenue as customers flock to other companies. What Exactly is Brand Voice?

Branding 87

Branding Communications Health Education 87

Hubspot Marketing

JUNE 29, 2022

If your brand doesn't give consumers this option, then you're missing out on a big fraction of your audience — that's where the powerful tool of video comes into play. With all this talk about video, you may be wondering a few things: What length should my video be? How do I create videos that stick?

Branding 117

Branding Video Marketing Millennials B2C 117

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. What’s not so simple, however, is growing your Twitter account and turning it into an actual tool that generates leads and builds up your brand. Successful Twitter marketing is powerful. Networking.

Marketing Strategy 107

Marketing Strategy Marketing Marketers User-Generated 107

Hubspot Marketing

MARCH 21, 2024

Construction companies swooped in and launched targeted marketing campaigns. Despite these challenges, now is the best time to double down on your construction company's marketing efforts. In this article, I’ll discuss 13 marketing strategies you can use to find and acquire clients for your construction company.

Marketing 110

Marketing Marketers User-Generated Promotion 110

TechWyse

FEBRUARY 15, 2022

Part of running a business means staying up to date with all the latest industry news and marketing trends, so you can stand out from the crowd. 9 Call to Action Best Practices to Improve Your Marketing Strategy . How to Use Video Marketing to Promote New Products. Happy Tuesday! Click above to read more.

Video Marketing 52

Video Marketing SEO User-Generated Marketing 52

Lynton Web

DECEMBER 21, 2021

Much like 2020, 2021 left marketers digging deep into their marketing strategy repertoire to find ways to attract and nurture leads and customers. Here are a few powerful marketing strategies to consider prioritizing in 2022. SMS Marketing. SMS marketing blew up in 2020 into 2021 with the advent of COVID-19.

Inbound Marketing 52

Inbound Marketing Marketing Strategy Marketing Marketers 52

Search Engine Land

FEBRUARY 26, 2024

A new report released this month by Intero Digital ( disclosure: I previously worked with Intero ), “Revolutionizing Reach: The 2024 Digital Marketing Landscape You Can’t Ignore,” checks the yearly pulse for the digital spending and marketing activities of its SMB client list. Top digital marketing goals for 2024.

Digital Marketing 125

Digital Marketing Thought Leadership Transform B2C 125

TechWyse

MAY 3, 2023

Digital marketing is always changing, and there are always new strategies and trends emerging. In this article, we’ll look at what’s coming up in digital marketing for 2023. By knowing about these trends, you can stay ahead of the competition and make sure your marketing is effective.

Market Trends 98

Market Trends Digital Marketing Influencer Marketing User-Generated 98