Bannerflow

APRIL 19, 2022

In this article we explore how to maximise your digital marketing strategies and the four key forms of digital marketing your business needs: The impact of digital marketing strategies. Content marketing. Influencer marketing. Social media marketing. Video marketing. Content marketing.

Digital Marketing 52

Digital Marketing Marketing Strategy Whitepaper Influencer Marketing 52

Hubspot Marketing

NOVEMBER 30, 2022

And depending on the goals of their marketing strategy, marketers can support a larger campaign through the free and paid channels at their disposal. A content marketer, for example, could create a series of blog posts that generate leads from an ebook. Content Marketing. Sponsored Content.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 106

Digital Marketing Marketing Strategy B2C Marketing 106

Exposure Ninja

JULY 5, 2023

So buckle up and prepare for a wild (but entirely safe) ride in the B2B marketing world! Content Marketing Is Mandatory Content is an essential B2B digital marketing tool for businesses of all sizes. There’s no denying that content marketing takes a lot of work, but the end result is worth it!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Hubspot Marketing

JULY 10, 2018

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. LinkedIn is the top social media platform for B2B marketers , so it’s a viable channel to pursue. Source: 2016 Content Marketing Institute.

User-Generated 131

User-Generated Inbound Marketing Whitepaper Email Marketing 131

Marketing Insider Group

DECEMBER 8, 2020

Make use of content offers that require contact details for users to access them. Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. So personalize your content marketing efforts.

User-Generated 142

User-Generated CRM Marketing Marketers 142

Marketing Insider Group

JUNE 15, 2015

Producing the right content for your audience on any budget is the tough part. But there are plenty of examples of small-business content marketing successes. My first job as head of marketing for a small company included a large objective of driving awareness as well as leads for sales. Favorite content marketing hacks.

Content Marketing 102

Content Marketing Whitepaper eBook Marketing 102

Content Marketing Institute

JUNE 20, 2018

HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know. Though research likely contains dated content, you can use it to create evergreen content. Neil Patel is the master of long-form content and usually doesn’t use the word “guide” or “how to.” Original research.

Transform 108

Transform B2C SEO Content Marketing 108

AWeber

AUGUST 22, 2023

Online, we call anything of value “content,” and it comes in all sorts of forms. eBooks, webinars, blog posts, videos, social media threads. If they attract potential customers, we call it content marketing. But while publishing great content can establish your reputation, there’s still one problem.

Price 85

Price User-Generated eBook SEO 85

Backlinko

MAY 14, 2024

Gyubee also uses video marketing to showcase menu items. Helping to engage its target market. Like white papers and case studies. Tools like HubSpot’s marketing budget template can help you identify your most profitable marketing channels. Including ebooks, checklists, and discount codes.

PR 74

PR Customer loyalty User-Generated Marketing 74

Moz

JANUARY 17, 2021

Getting eyeballs on your content won’t mean much if they aren’t converting into customers — those aren’t the right B2B sales leads for your company. How can you tailor your content marketing to the right B2B audience? Most businesses create audience personas to help them reach their target market. Create gated content.

Whitepaper 65

Whitepaper B2C eBook Email Marketing 65