Digital Marketer
DECEMBER 21, 2023
Whether it is using ChatGPT for generating ideas or Jasper for your captions, AI is here to stay. Well, sophisticated AI algorithms can help businesses fine-tune their interactions with users. All these pointers allow you to deliver hyper-personalized content, product recommendations, and user experiences. So, how does it work?
Unbounce
MAY 15, 2024
Segment by “logged in” vs. “logged out” users. Segment by users that converted vs those that didn’t. How to improve CPA: Refine targeting to reach audiences more likely to convert, reducing wasted ad spend and marketing costs on non-converting users. Segment the data by traffic source.
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Hubspot Marketing
JANUARY 12, 2024
As a copywriting tactic, the postscript (P.S.) By adding a small postscript to marketing or sales emails, companies can capture customer interest and encourage them to take action — if brands can effectively use the power of the P.S. How to Use the P.S. How do you use the potential power of P.S. in your marketing efforts? Click here.
Digital Marketer
JULY 26, 2023
The higher the rate, the better it is for you in terms of sales and customer acquisition. CRO can involve testing different design elements, making changes to the user experience, or even running campaigns with special offers and discounts. Conversion rate is a good way to measure the success of your store.
Use Insider
DECEMBER 14, 2023
The emergence of generative AI The emergence of Generative AI has marked a transformative milestone. Its ability to analyze inputs, generate marketing campaigns, and provide highly relevant segments in real time has revolutionized how marketers approach customer journey creation and engagement.
Unbounce
OCTOBER 24, 2023
A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.
Unbounce
OCTOBER 24, 2023
A SaaS can sometimes offer a freemium or a free trial —that’s when you either have a free tier (which customers can use for no charge, but usually with fewer bells and whistles), or a specified amount of time (often 14- or 30-day trials) where users can test out the service to see if they like it before upgrading to the paid version.
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