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Transforming content marketing lifecycles with AI

Martech

Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages. However, only 33% of marketers using AI task it with generating ideas or content inspiration, according to a recent survey from HubSpot. Generating backgrounds or landscapes for visual projects.

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Content Repurposing: Transforming Old Content into New Opportunities

Rock Content

Users who like readable content may prefer blog posts and ebooks, while others may prefer videos, infographics, and other visuals. Expand long-form content into ebooks “It’s only quality content that will succeed in drawing users in and keeping them listening or on the page. Visuals are also easier to share across social media.

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Why ChatGPT will profoundly transform every marketing career, starting now

Businesses Grow

But with the introduction of a new, user-friendly interface, anybody has access to this breathtaking technology. OpenAI is a research laboratory dedicated to creating artificial general intelligence (AGI) that can benefit humanity. In 2023, marketing and the marketing profession will be transformed. Image courtesy Mars Dorian.

Transform 145
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ChatGPT turns one: How generative AI is revolutionizing PPC

Search Engine Land

It’s hard to believe it’s only been a year since ChatGPT burst onto the scene and captured the world’s attention with its remarkably adept chatbot that generates human-like text on command. Here’s a look back at ChatGPT’s first year and what we can expect next from this transformative technology.

Transform 114
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Top 5 AI Tools for Marketing in 2024

Rock Content

Pricing: starts free With AI image generation becoming mainstream, the notion of an ideal visual representation has transcended to new levels. For Canva, the year 2022 marked a significant milestone as they introduced their very own AI-powered image-generating application within the Canva platform: Magic Media.

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How the rise of AI makes people more important in marketing

Martech

Carlos Cantu is CMO of Freepik, a search engine that helps users find high-quality images for their projects. He knows firsthand how the widespread use of generative AI is changing marketing We talked with him about that, what this means for creators and why he thinks this makes artists more valuable than ever.

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Industrial Website Design: Beyond the Blueprint—Crafting Digital Experiences That Convert

Tiecas

Is it just for a “fresh look,” or do you need to address deeper issues like outdated messaging, poor user experience, or a lack of lead generation? Identifying Your Key User Personas Start by defining the different types of users who visit your website. These people likely access your website from smartphones or tablets.