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How Content Gap Analysis Bolsters Your Marketing Strategy

Hubspot Marketing

Over the past five years, Ive been creating content for some of the most successful content-first brands. And if there's one thing that all their content marketing strategies have in common, it is a solid content gap analysis. Think about it. This always reveals issues our content doesnt answer thoroughly.

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Using User Personas to Boost Performance

Neil Patel

It takes what you know about them—through analytics, CRM insights, customer feedback—and shapes it into a story you can build a strategy around. In digital marketing, user personas help ground your messaging. The more specific you get here, the more strategic your marketing decisions become. They didn’t overcomplicate it.

CRM
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The 16 Best HubSpot Updates from February 2025

Martech

From AI-powered workflow enhancements to more flexible forecasting tools, these updates will give you greater efficiency, better data visibility and more control over your CRM. By understanding which CTAs generate the most form submissions, you can refine your marketing strategy and improve engagement.

CRM
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What Is Revenue Operations (RevOps)?

Lusha

Here are some essential technologies that power RevOps: Customer Relationship Management (CRM) Systems : A CRM system like Salesforce or HubSpot centralizes customer data. It tracks interactions, manages leads, and helps with sales activities. It’s the foundation for many RevOps processes.

CRM
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We Tested 15+ SendGrid Alternatives – Discover the #1 for 2025

Campaign Monitor

(TL;DR) SendGrid alternatives at a glance Tool Best For Key Advantage Starting Price Reviews Campaign Monitor by Marigold Visual marketers & agencies Intuitive drag-and-drop editor with exceptional templates, automated journeys Free plan; pricing starts at $12 USD/month 4.7/5

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We Tried 16 Top Constant Contact Alternatives – Here’s the Winner

Campaign Monitor

5 (1000+ reviews) Mailchimp Small businesses and beginners User-friendly interface with marketing CRM Free (paid from $13/month) 4.4/5 5 (5000+ reviews) ActiveCampaign Sales-focused businesses Advanced automation and CRM integration $15/month 4.5/5 5 (12K+ reviews) What’s “wrong” with Constant Contact? (TL;DR)

CRM
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Top 15+ ActiveCampaign Alternatives (Tried & Reviewed)

Campaign Monitor

(TL;DR) ActiveCampaign alternatives at a glance Tool Best For Key Advantage Starting Price Rating Campaign Monitor by Marigold User-friendly email marketing with visual impact Intuitive drag-and-drop editor with superior design capabilities, transactional emails free plan; pricing starts at $12 USD/month 4.7/5