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Making Sense of the Chaos: Social CRM with Bill Odell

Adobe Experience Cloud Blog

This next B2B Marketing Thought Leader Interview is with Bill Odell, vice president of marketing at Helpstream , a Social CRM solutions company. Bill is responsible for the company’s overall marketing and go-to-market strategies and oversees all product marketing, partner marketing and corporate marketing activities.

CRM 81
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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing. Make sure existing customers’ clicks on email campaigns and content are incorporated into CRM.

CRM 103
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4 key strategies for NFT brand launches

Martech

-based studio MintNFT, and their founder and CEO James Sun recently shared his playbook for marketers looking to get in on these digital collectibles. Sun has experience in software engineering, CRM implementation and data-driven marketing at such companies as Intel and Deloitte. Select the right technology partner.

Branding 126
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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

Like many of the people who work in the industry, digital marketing was born in the 1990s. Back then, email was the age of most college graduates , AT&T launched the first banner ad , and the CRM industry was just starting to thrive. Affiliate Marketing. Campus Marketing. Customer Marketing. Event Marketing.

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21 High-Powered Takeaways from Ad Universe Summit

Customers.ai

They can also be really powerful, especially for certain product categories. Reduce Bounce Rates with Mirrored Landing Pages – Steph Carcamo Partner Marketing Manager at J ustuno How many times have you clicked on an ad only to be taken to a generic landing page? After all, not all products have the same profit margin.

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Why Partnerships Are The Future Of Marketing

Duct Tape Marketing

Marketing Podcast with Robert Glazer. In this episode of the Duct Tape Marketing Podcast , I interview Bob Glazer. Bob is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency. Key Takeaway: Marketers today have a choice.

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Transcript of Staying True to Your Core While Growing Your Business

Duct Tape Marketing

Yaniv Masjedi: So Nextiva, we started off as a cloud phone system years ago, 11 years ago, but our product and company has evolved more recently to where Nextiva has become more of a truly unified and integrated platform. John Jantsch: Well, let’s just start with the, you know, if somebody met you at a cocktail party, what is Nextiva?