Customers.ai

JANUARY 7, 2025

Heres a fun fact: 81% of businesses say email is their primary customer acquisition channel. Think free trials, limited-time access to premium features, or exclusive content like eBooks or templates. Creative examples to inspire: Ecommerce: Spin the Wheel pop-ups where visitors can win discounts or free shipping.

Customer 93

Customer eCommerce Shipping Outbound Marketing 93

Hubspot Marketing

JUNE 18, 2025

This midstream adjustment improved referral signups by 45% and kicked off a cycle of sustained growth while lowering customer acquisition costs. Content-Led Acquisition As a writer, I’m always partial to content-led initiatives. Pillar pages, landing pages , lead magnets like ebooks — I love educational content.

User-Generated 112

User-Generated Direct Mail Marketing Marketers 112

Marketing Insider Group

APRIL 14, 2021

If you interact with brands or organizations on Facebook, there’s a good chance you’ve come across a chatbot for customer acquisition at least once: You comment on a page’s Facebook post. But chatbots for customer acquisition are bigger than Facebook. How Do Chatbots Work for Customer Acquisition?

Customer Acquisition 135

Customer Acquisition Customer User-Generated Shipping 135

Adobe Experience Cloud Blog

JULY 10, 2015

and link to a trial download or an ebook. We were inspired by marketers at companies like CVS, IBM, and Regal Entertainment that have achieved jaw-dropping increases in customer acquisition and sales by integrating gifting into campaigns. And gone are the days when gifting meant shipping physical items to customers.

Marketing Strategy 134

Marketing Strategy Thought Leadership Marketing Automation Platform Transform 134

AWeber

JUNE 17, 2024

Think of them as intangible products that hold value—like ebooks, courses, templates, and more. You may have heard us talk about using ebooks, courses, templates, and other content as lead magnets in the past. Then, you can sell a recipe ebook with 50 of your top recipes. And they still can be.

Product 52

Product eBook Non-Profit Shipping 52

CXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Rock Content

OCTOBER 13, 2020

Customer Acquisition Cost (CAC) is always higher when the buyer journey is longer. Use that in your favor and offer rewards like free shipping and special discounts. Apart from a fixed program, this is the best way to convince customers to come back. What if you do that too?

Customer loyalty 59

Customer loyalty Customer Branding Shipping 59