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How ops professionals can become more strategic at work

The Marketing Operations Leader

” Some great ones are: Conversion rate optimization recommendations Compare best and worst performing programs Macro and micro trend analysis 3 - Translate ops work into business language In every meeting, frame your work in terms of how it impacts revenue, customer acquisition, retention, and efficiency.

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How to Generate Leads on LinkedIn, According to LinkedIn's VP of Marketing

Hubspot Marketing

Of course, it's easier said than done, particularly when trending content on LinkedIn ranges from SEO to customer acquisition to goal-setting. Ultimately, Krawcheck uses LinkedIn to build a personal brand and help her followers find useful content related to investing and women in finance.

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How to Use Community Forums to Fuel Your Audience Engagement Strategy

Adobe Experience Cloud Blog

Niche forums are much more akin to customer surveys, but on a larger scale. Utilizing both sets of forums in tandem will yield the most effective data to implement change in your customer acquisition strategies. Niche forums are much more akin to customer surveys, but on a larger scale.

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What Is B2B Marketing?

Marketing Insider Group

Image Source: Finances Online Whether you’re sharing blog posts, videos or webinars, your assets act as a direct gateway to conversion. Create Personalized Content Consistently Beating out the competition is much easier when you create a memorable customer experience.

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A Personal Look at the Financial Services Industry

Set Up

From a customer acquisition perspective, I think this means that companies need to personalize their marketing, and they have to provide more useful content that does more than sell. Embedded finance has been a central theme for 2+ years. What lessons can other industries learn from the financial services space? “In

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Today, my co-host is Faye Campbell.

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Unprompted: Combine data with AI to turbocharge your marketing

Unbounce

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Today, my co-host is Faye Campbell.