The Marketing Operations Leader

OCTOBER 15, 2024

” Some great ones are: Conversion rate optimization recommendations Compare best and worst performing programs Macro and micro trend analysis 3 - Translate ops work into business language In every meeting, frame your work in terms of how it impacts revenue, customer acquisition, retention, and efficiency.

Thought Leadership 130

Thought Leadership Customer Acquisition Finance Education 130

Neil Patel

JUNE 27, 2025

Dynamic product ads and custom audiences work well. Finance : High cost per engagement, but simple, direct offers win. B2B : Run thought leadership ads first. SaaS : Lower CTR, higher CPC. Leads are worth more. Focus on post-click action. Health & Wellness : Big swings. Messaging drives performance.

Price 78

Price eCommerce Advertising Advertisers 78

Hubspot Marketing

OCTOBER 17, 2019

Of course, it's easier said than done, particularly when trending content on LinkedIn ranges from SEO to customer acquisition to goal-setting. Ultimately, Krawcheck uses LinkedIn to build a personal brand and help her followers find useful content related to investing and women in finance.

User-Generated 144

User-Generated Thought Leadership Marketing Marketers 144

Adobe Experience Cloud Blog

MARCH 1, 2016

Niche forums are much more akin to customer surveys, but on a larger scale. Utilizing both sets of forums in tandem will yield the most effective data to implement change in your customer acquisition strategies. Niche forums are much more akin to customer surveys, but on a larger scale.

Thought Leadership 94

Thought Leadership Customer Acquisition Real Estate Transform 94

Marketing Insider Group

FEBRUARY 13, 2023

Image Source: Finances Online Whether you’re sharing blog posts, videos or webinars, your assets act as a direct gateway to conversion. Create Personalized Content Consistently Beating out the competition is much easier when you create a memorable customer experience.

B2C 137

B2C Whitepaper Marketing Marketers 137

Set Up

MAY 2, 2023

From a customer acquisition perspective, I think this means that companies need to personalize their marketing, and they have to provide more useful content that does more than sell. Embedded finance has been a central theme for 2+ years. What lessons can other industries learn from the financial services space? “In

Real Estate 52

Real Estate Customer Acquisition Finance B2C 52

Unbounce

JULY 14, 2023

We’re gonna talk a little bit about where companies are on their data maturity curve, and what that even means, and hopefully anchor that back to, uh, some good thought leadership for our marketing audience today. Today, my co-host is Faye Campbell.

Transform 52

Transform Marketing Marketers CRM 52