Customer Acquisition Performance Marketing Shoppers 
Martech
OCTOBER 4, 2024
One main aim of this solution is to improve engagement and revenue within brands’ existing customer base against a background of rising customer acquisition costs. Such outcomes might include increased average order value, increases in orders and revenue per customer and higher conversion rates. Automated results.
Econsultancy
JANUARY 28, 2022
Customer acquisition is certainly still a big priority for a lot of brands, but returning shoppers are now more valuable than they ever have been, and the benefits associated with these consumers should not be overlooked. Customer nurturing is a long-term strategy. So why is customer nurturing important?
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Martech
JANUARY 23, 2023
As customer acquisition keeps getting more expensive, it makes sense to market more effectively to the customers you already have. Using psychological approaches in your email campaigns can motivate customers to act instead of making do with hastily written copy and a “Buy now” mindset.
Litmus
SEPTEMBER 24, 2024
” — Performance Marketing Manager, Kate Spade The results spoke for themselves: 84% increase in click-through rates (CTR) 12% increase in overall CTR 47% increase in revenue 140% growth in users year-over-year Endy: Leveraging social proof in Black Friday emails People trust people, and the power of social proof harnesses this very aspect.
Hubspot Marketing
DECEMBER 14, 2023
That's not to say that you need to rebuild all of your ads and landing pages,” says Brent Stirling , a performance marketing consultant who formerly ran paid social ads at Shopify. If people can only pay for your product with a credit card, you'll see an inflated customer acquisition cost and not understand why.”
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