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Small Business Marketing: 6 Proven Strategies for More Reach

Backlinko

And inform your marketing strategies and product offerings. What factors influence your loyalty to a hair salon? Lastly, offer an incentive, like a discount or free product, to boost completion rates. Here’s what this means: Suppose your objective is to improve brand reputation and customer loyalty.

PR 103
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What is Employee Engagement? [+11 Data-Backed Benefits and Strategies]

Hubspot Marketing

Improving employee engagement can boost profitability, improve customer satisfaction, and even make for a safer workplace. It exists on a spectrum from highly engaged, to non-engaged, to actively disengaged. Non-Engaged [ 49% of U.S. 10% Higher Customer Loyalty. 23% Higher Profitability.

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The New Focus on Retention Marketing

Marketing Insider Group

But research shows that focusing your efforts on the customers you already have is a better long-term strategy that can generate a higher ROI. It can cost 5x more to attract a new customer than it does to retain an existing one, and increasing your customer retention rate by just 5% can result in a profit increase of over 25%.

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Digital Marketing Trends for 2023

Spiralytics

Social media influencers and celebrity endorsers are similar in that both help brands promote their products and services. The only difference is that influencers are more regarded as regular consumers, making them reliable sources for product recommendations and advice. They want to be heard and understood.

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Stats roundup: the impact of Covid-19 on ecommerce

Econsultancy

Irish consumers’ spending on non-Irish websites averaged 329€, with more than three quarters (79%) of Irish respondents shopping online internationally in 2021. UK websites were the most popular shopping destination, with 74% of consumers buying from them, followed by non-UK European websites (48%) and Chinese websites (28%).

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

They said ongoing staffing, transportation and product shortages could prompt companies to hold back on spend across social platforms and opt to redirect budgets elsewhere during the crucial final quarter of the year. share of revenue. UK digital ad spend set to hit record growth by the end of 2021. in June 2021, up from $0.93

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

DemandMetric) Companies that blog attract 55% more website visitors than non-blogging companies. HubSpot) B2B blog posts are generally 12% longer than non-B2B posts. Ahrefs) In the US, 53% of people research products using search engines before making a purchase. HubSpot) On average, bloggers incorporate 2-3 images in each post.