Customer Marketing Event Marketing Product 
Hubspot Marketing
JUNE 30, 2025
Here’s how Lemlist approaches a listing of job responsibilities for a product marketing role: The company bolds the jobs to be done and gives a succinct description. Check out this list of sample descriptions for common marketing roles. Marketing offers can include everything from educational ebooks to webinars, to free trials.
Base.ai
APRIL 18, 2022
If you’re having trouble finding someone with “Customer Marketing Manager” as their previous job title, try looking for the following: Loyalty Manager Often found in the B2C world, Loyalty Managers are responsible for cross-functional collaboration, customer satisfaction, and building and rewarding customer loyalty.
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Hubspot Marketing
MAY 14, 2019
Acquisition marketing is attracting new visitors and leads to your website through search engine optimization, freemium products, education hubs, paid advertising, copywriting, conversion rate optimization, lead generation campaigns, and lead optimization. Affiliate Marketing. Campus Marketing. Customer Marketing.
Martech
JUNE 26, 2024
We’ve all attended high-production-value industry events that feel like festivals and spawn their own YouTube channels filled with more content than you’d ever be able to consume. Those event teams are rock stars, for sure. But you can be tiny and still achieve mighty results with your events. Goldcast.io
Duct Tape Marketing
DECEMBER 12, 2024
you have to use the product. I'm not saying you have to use it for years, but you can't just go into a partnership without using the product. Maybe you're launching on product taunts or you're doing new product, whatever it is. John Jantsch (10:48.624) Yeah, they were just like, I love this product. The issue is.
Martech
AUGUST 15, 2023
followers) X/Twitter: @CDPInstitute (2K followers) Website: CDP Institute David Wallace David is research director for customer data and analytics at marketing intelligence firm IDC. This follows a substantial career bringing products and services from the analytics and data management vendor SAS to the financial services space.
Adobe Experience Cloud Blog
MAY 15, 2015
What a week for B2B marketers! Over 2,000 marketing, product, and sales leaders two-stepped their way to Honky-tonk Central, aka Nashville, TN. This is a must-attend event for B2B marketing leaders who are eagerly awaiting the release of new frameworks, demand waterfalls, and best practices to implement in their businesses.
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