Rock Content

AUGUST 25, 2020

As the story goes, it was just over 100 years ago that Henry Ford announced at a company meeting that his customers could buy any color car they wanted, as long as it was black. Customers were mere hostages to the few companies that offered products and services in the past. What types of customization are there?

Transform 73

Transform User-Generated Whitepaper Law 73

Marketing Insider Group

NOVEMBER 11, 2019

The business leaders of today must embrace digital transformation if they’re going to stay competitive and make the most of the opportunities available to them. But what exactly is digital transformation, and who should be responsible for taking charge of it in your company? What Is Digital Transformation? Key Takeaways.

Transform 86

Transform Direct Mail Customer Journey Marketing 86

Sachs Marketing Group

SEPTEMBER 12, 2023

You can market your business online by leveraging various digital channels such as search engines, social media, email, and content marketing. Employing a multi-faceted strategy helps reach a wider audience and increases the chances of converting leads into customers. Marketing your business online can be a daunting task.

Real Estate 52

Real Estate Digital Marketing Key Performance Indicator Marketing 52

Martech

FEBRUARY 22, 2022

One of the best ways to do so is by prioritizing customer experience (CX). Customer experience focuses on the relationship between a business and its customers. It includes every form of interaction or communication with the customer, whether direct or indirect, even if it doesn’t result in a purchase.

Customer 141

Customer Customer Journey Customer Acquisition CRM 141

Adobe Experience Cloud Blog

MARCH 5, 2021

At Adobe, we know that when exceptional customer experiences shine, they did not happen without a spark. They are the result of talented individuals, teams, and entire companies reimagining customer journeys through digital transformation to realize new business opportunities and drive results.

Transform 115

Transform Customer Journey Thought Leadership B2C 115

Sprout Social

AUGUST 17, 2021

In the last few years, “customer experience” (or CX) has become a buzzword that every business appears to be developing a strategy for, or changing a process to address. But when it comes to understanding your customers, they’re first in line. But when it comes to understanding your customers, they’re first in line.

Customer 119

Customer Transform Customer Journey Retail 119

Adobe Experience Cloud Blog

MARCH 5, 2021

At Adobe, we know that when exceptional customer experiences shine, they did not happen without a spark. They are the result of talented individuals, teams, and entire companies reimagining customer journeys through digital transformation to realize new business opportunities and drive results.

Transform 66

Transform Customer Journey Thought Leadership B2C 66

Martech

JULY 25, 2022

There’s a positioning battle going on across B2B sales, customer, data, and marketing technology providers. Aiming to organize these diverse B2B solutions into a mega-category — we’ll call it “revenue technology” — the race is on to develop more modern, effective systems to generate customers and manage revenue.

CRM 106

CRM User-Generated Marketing Automation Platform Customer Journey 106

Marketing Insider Group

JANUARY 7, 2015

We’ll see clearer definitions and get a better understanding of social native ads, native display, and custom sponsorships. The whole company has to undergo a digital transformation. Content marketers are discovering that digital assets designed specifically for those topics are rocket fuel for driving inbound sales leads.”.

Transform 93

Transform User-Generated Millennials Marketing 93

Martech

FEBRUARY 22, 2024

The rise — and evolution — of customer data platforms Let’s recall what a customer data platform is. David Raab, the godfather of CDPs and the person credited with first recognizing its growing significance in marketing technology, deserves some recognition here. Many CDPs have tried to embrace marketing as the core user.

User-Generated 87

User-Generated Transform Analytics CMO 87