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DirectMail2.0 to Create the Largest AI-Powered Direct Mail Database with the Acquisition of Who’s Mailing What

DirectMail2.0

is pleased to announce it has expanded its tech ecosystem with the acquisition of 40-year-old mailing institution Who’s Mailing What! WMW), a direct mail performance and insights tracking platform with a database of more than 300,000 scanned and cataloged mail pieces. The acquisition of Who’s Mailing What!

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Morgan DiGiorgio on Think Factory Podcast

DirectMail2.0

Delve into the fascinating world of direct mail campaigns and discover how DirectMail2.0, Join the conversation to gain insights into the future of direct mail and its pivotal role in creating meaningful relationships, trust, and ROI in the marketing ecosystem. DirectMail2.0 Welcome to the podcast.

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25 Sales Prospecting Email Templates for Better Results

Customers.ai

But B2C companies were stuck with expensive and inefficient solutions like direct mail campaigns. For example, here’s an email automation sequence sent by a real estate agent in East Lansing, Michigan. They had so much more information about their prospects like their industry, company size, and pain points.

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What Is Demand Generation? [FAQs]

Hubspot Marketing

Verticalized Demand Capture — CRM for Real Estate , SEO for Startups , QA Metrics for Software Testing , VoIP for Enterprise , etc. Offline Media: Direct mail, NYC subway ads, etc. Influencer Marketing: Brand awareness or product launch campaigns with relevant influencers in your niche.

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5 Lead Generation Techniques for Small Businesses in 2019

Adobe Experience Cloud Blog

Direct mail is another medium that still works wonders (as long as you consider your local and state laws). If you’re targeting specific geographic regions, then consider testing direct mail. They used humor to get their attention, not just another boring print ad. Asks a relevant, persona-driven question.

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Email preference center tips: How to keep every subscriber happy

Litmus

Alternatives to email that you can offer are short message service (SMS), mobile push notification, or direct mail—depending on your content. These days, this is an option people can set within their email clients instead, so save your preference center real estate for something else. Don’t overwhelm your subscribers.

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How to Use Community Forums to Fuel Your Audience Engagement Strategy

Adobe Experience Cloud Blog

Every form of marketing today—from mobile to direct mail—requires an in-depth understanding of your audience if you want to engage with them and stand out. Author: Liz (Courter) Oseguera Engagement marketing is becoming an increasingly complex, yet critical task for modern businesses and organizations.