Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Video marketing has other benefits beyond distribution and traffic generation. Celebrate your customers: Video testimonials can be huge social proof points. But you can also go one step further and make your customers the star of your video marketing. Use video to tell their story. . With over 1.9

Direct Mail 134

Direct Mail Real Estate Entertainment User-Generated 134

Exposure Ninja

JUNE 23, 2022

But, what’s great about this is that you have the chance to reach a wider audience and connect with them in places they’re spending their time, whether that’s via their emails , the questions they type into Google search , or when they’re spending time on social media. Free Email Marketing Courses.

Digital Marketing 98

Digital Marketing Copywriting eBook Marketing 98

Power Digital Marketing

JANUARY 20, 2019

What It Does: If you are a YouTube creator or are a business focused on video marketing, you’ll want to pay attention to this one. Choose from 65 mobile-optimized templates already proven to convert well, including pages for signing up for a webinar, downloading an eBook and more. Includes short, helpful video tutorials.

Marketing 40

Marketing Marketers User-Generated Analytics 40

Trade Press Services Newsletter

DECEMBER 1, 2022

One long-form content piece such as a white paper or eBook can be segmented and used in organic social media, email newsletters, infographics, website copy, short articles and blogs—the possibilities are endless. Email marketing is a low-cost yet effective way to connect with prospects, customers and other stakeholders.

Whitepaper 130

Whitepaper Transform PR eBook 130

Marketing Insider Group

FEBRUARY 5, 2024

DemandMetric) Image Source: Neal Schaffer Blogging ranks as the third most prevalent content marketing strategy after video and eBooks. HubSpot) 80% of bloggers affirm that blogging contributes to significant marketing success. Orbit Media) 90% of businesses employ content marketing tactics like blogging.

Digital Marketing 87

Digital Marketing Marketing Strategy Shoppers User-Generated 87

Marketing Insider Group

FEBRUARY 2, 2021

Content marketing and SEO are two channels virtually every marketing team should use to build a strong online presence. Email marketing is another must-have channel – with an ROI of 4,200%. Part 1: How to Choose the Right Digital Marketing Channels for Your Business. Email Marketing. Case studies.

Digital Marketing 108

Digital Marketing Whitepaper User-Generated eBook 108

Hubspot Marketing

MAY 26, 2023

Content offers, like ebooks, can convert your existing traffic and even attract new traffic. However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource.

eBook 142

eBook Promotion User-Generated Inbound Marketing 142

Hubspot Marketing

NOVEMBER 30, 2022

And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the internet. Enter digital marketing — in other words, any form of online marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Marketing Insider Group

MARCH 28, 2024

Refresh Your Content Marketing Strategy In 2023, content marketing and creation will continue to play an important role in every e-commerce business owner’s marketing strategy. Implementing an effective content marketing strategy enhances brand awareness, educates audiences, builds credibility and increases customer loyalty.

eCommerce 83

eCommerce Shoppers User-Generated Promotion 83

Hubspot Marketing

OCTOBER 27, 2022

With the HubSpot CMS , you can plan, produce, publish, and measure your results all in one place. Another popular CMS is WordPress, to which you can add the HubSpot WordPress plugin for free web forms, live chat, CRM access, email marketing, and analytics. But ebooks aren't only effective for the top of the funnel.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Exposure Ninja

OCTOBER 16, 2023

This section includes some of the most common types of marketing. Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. It includes newsletters, discount offers, company updates and more.

PR 52

PR Marketing Marketers User-Generated 52

SMA Marketing

MARCH 16, 2023

Source Video Marketing Adding a video is one of the quickest ways to enhance your written content and greatly improve your opportunities to rank in search. There are two ways to include written and video content together in a blog post. Another great way to use video marketing is on social media.

Marketing Strategy 52

Marketing Strategy Content Marketing User-Generated Marketing 52

Marketing Insider Group

SEPTEMBER 14, 2020

HubSpot’s top lead magnet ebook was shared over 12,000 times in a year. 72% of marketers say that content marketing sparks engagement growth. This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics. Optinmonster).

Digital Marketing 106

Digital Marketing Marketing Strategy B2C Marketing 106

Hubspot Marketing

JULY 10, 2018

This makes it an ideal channel for top-of-the-funnel awareness -- for instance, you might promote a downloadable ebook to capture quality leads with an initial offer. A well-placed CTA in a compelling blog post can direct prospects to your landing page for leads. Custom content influences 61% of consumers ( Dragon Search Marketing ).

User-Generated 131

User-Generated Inbound Marketing Whitepaper Email Marketing 131

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Underwhelmed by your digital marketing agency?

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Marketing Insider Group

DECEMBER 8, 2020

Provide various resources such as eBooks, guides, whitepapers, checklists, tutorials, tools and anything else you can produce that gives value to your audience members. Gmail ads allow you to target your Google Ads campaign to people who have received emails from your competitor. Ramp Up Your Video Marketing.

User-Generated 142

User-Generated CRM Marketing Marketers 142

Marketing Insider Group

MAY 27, 2020

It’s impossible to measure your success without having goals in the first place, so make sure you take the time to define some concrete, time-limited goals. Some types of digital marketing you might want to choose as part of your overall strategy include: SEO (search engine optimization). Content marketing. Email marketing.

Digital Marketing 145

Digital Marketing Marketing Strategy Marketing Marketers 145

Backlinko

MAY 14, 2024

Gyubee also uses video marketing to showcase menu items. Helping to engage its target market. These insights help you create content in a variety of formats, like: Blog posts Video marketing Infographics Case studies Ebooks Podcasts Diversifying your content gives you more chances to engage different segments.

PR 70

PR Customer loyalty User-Generated Marketing 70

Moz

JANUARY 17, 2021

How to use B2B email marketing. B2B email marketing has a higher click-to-open ratio than B2C, and is a favored channel for 59% of B2B marketers. You have to keep a few things in mind to make email marketing a successful lead generation channel. Automate email marketing. Hybrid events.

Whitepaper 65

Whitepaper B2C eBook Email Marketing 65