Sun.Apr 09, 2023

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Using Google Ads for Full-funnel Marketing

Practical eCommerce - Marketing

Full-funnel marketing introduces prospects to a brand and ultimately converts them to customers. Here's how to do it using Google Ads. The post Using Google Ads for Full-funnel Marketing appeared first on Practical Ecommerce.

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How to Supercharge Your SEO Strategy with AI SEO

Rock Content

When we say “artificial intelligence” do you picture some ultrasophisticated lab, somewhere in Silicon Valley, creating mind-boggling tech that you will never be able to use? Well… That’s not the whole story. Artificial intelligence (AI) is the widespread practice of incorporating smart machines and services into our daily lives — to make them better, more efficient, and more fulfilling.

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Sales Cycle Optimization: From Prospecting to Purchase

Lusha

While every team has its sales secrets, there’s one that’s often overlooked but is absolutely essential for productivity – the sales cycle. A sales cycle is a basic tool used by companies everywhere. It provides a method for beginning and ending a sales effort (and everything in between) in a way that’s organized and efficient. Here’s how you can use it to the fullest.

Product 52
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How To Use Link Baiting To Go Viral

Neil Patel

When it comes to creating link bait, there is no one more naturally successful at it than bloggers. Because one thing that bloggers believe in most is good content – if their content isn’t interesting, then no one wants to see it, share it, or link to it. The problem is: finding out what content your audience deems shareable can be quite the challenge.

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From Curiosity to Competitive Edge: How Mid-Market CEOs Are Using AI to Scale Smarter

Speaker: Lee Andrews, Founder at LJA New Media & Tony Karrer, Founder and CTO at Aggregage

This session will walk you through how one CEO used generative AI, workflow automation, and sales personalization to transform an entire security company—then built the Zero to Strategy framework that other mid-market leaders are now using to unlock 3.5x ROI. As a business executive, you’ll learn how to assess AI opportunities in your business, drive adoption across teams, and overcome internal resource constraints—without hiring a single data scientist.

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Sales Cycle Optimization: From Prospecting to Purchase

Lusha

While every team has its sales secrets, there’s one that’s often overlooked but is absolutely essential for productivity – the sales cycle. A sales cycle is a basic tool used by companies everywhere. It provides a method for beginning and ending a sales effort (and everything in between) in a way that’s organized and efficient. Here’s how you can use it to the fullest.

Product 52
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A Conversation With 7-Eleven’s Marissa Jarratt, Executive Vice President And Chief Marketing Officer, And Mario Mijares, Vice President Of Loyalty + Analytics On The Future Of Emotional Insights + Loyalty

CMO Network

With that in mind, I wanted to speak to a brand who is in the process of modernizing its entire insights suite to understand best practices against the backdrop of a consumer environment where convenience continues to trump loyalty time and time again.