Search Engine Land
JUNE 1, 2024
Brave Search now offers Search Ads on a managed service basis. Brave Search Ads. Here’s what Brave announced: Ads are sold on a cost-per-click basis. Rates are negotiated on a fixed basis before paid campaigns launch. Eligible brands can get up to 14 days of complimentary advertising. What Brave Search Ads look like. Here’s a screenshot: Available now.
Rock Content
JUNE 1, 2024
With so many terms and colloquialisms used in digital marketing , it can be hard to determine exactly what is meant by phrases that sound similar, like “customer persona” and “ideal customer profile”. Another common example of terms that are often confused with each other is “target market” vs ‘target audience”. Both mean different things and have different applications in your marketing and advertising strategies.
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AWeber
JUNE 1, 2024
Not everyone reads emails in the same way. Some people may use dictation or magnification to consume your email, while others may only see grayscale or certain colors. So when you’re putting together your email, it’s important to make your emails accessible so anyone can read them, regardless of disability. Good news. It’s easy to make your emails accessible.
Rock Content
JUNE 1, 2024
Knowing how to create a newsletter on WordPress is one of those types of technical knowledge essential for those who work in Digital Marketing or have their own blog. Usually, our focus when creating a digital strategy is on the quality of the content, SEO techniques, and social media management , which makes us forget technical points that matter when it comes to WordPress.
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Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
Duct Tape Marketing
JUNE 1, 2024
Weekend Favs June 1 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.
SocialPilot
JUNE 1, 2024
Today’s savvy consumers frequently receive review requests in their inboxes, making it essential for yours to stand out. The journey to a successful review follows these steps: when the review request email is successfully sent, there’s a 25% success rate. If the customer opens the email, this rate jumps to 50%. Should the customer click the auto-generated “Write A Review” button, the success rate rises to 75%.
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