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5 Email Marketing Strategies for Customer Retention

Adobe Experience Cloud Blog

Here are five email marketing tactics that you can use to retain customers and increase overall revenue: 1. I’ve sent out lavish holiday baskets in the past that made clients really happy but really ticked off the finance department due to the high shipping costs (oops!). The Market Research Survey + Contest.

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AI Conversion Rate Optimization — What Are the Benefits & How to Use It in Your Business

Hubspot Marketing

By “outsourcing” routine tasks to AI, marketers can get a few extra hours in their workday and dedicate them to more strategic work, like brand positioning or market research. You can have AI analyze your assets, like landing pages or emails, even before you launch a product or campaign. What was the result?

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10 Types of Emails in Email Marketing

Sachs Marketing Group

Sending different types of emails is essential from an email marketing perspective as it maintains customer engagement, provides variety, and caters to different stages of the buyer’s journey. Are you experiencing a lack of engagement with your current email marketing strategy? We’re here to help!

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How to Showcase Hard Skills on Your Resume [+ List of 50 Skills]

Hubspot Marketing

This skill is vital if your role has any connection to finances. Email Marketing An understanding of email marketing can demonstrate your ability to design and execute effective campaigns that drive engagement and conversions. Best for: Digital marketers, email marketing managers, and e-commerce professionals.

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The L.O.V.E. 4-Step Email Copywriting Framework: Connections, Trust & Conversion

Digital Marketer

You may need to conduct market research, analyze customer feedback, or gather data on their demographics and behavior. If price is a concern, offer discounts, financing options, or alternative pricing plans that fit within the customer’s budget. Remember, 33% of people open email based on the subject line alone.

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10 Survey Email Examples I Love (for Your Inspiration)

Hubspot Marketing

Surveys inform everything from customer experience to product ideation to marketing strategy. Whether you want to collect data for market research or run a customer satisfaction survey , promoting your survey in an email is a direct way to generate responses. This survey email example from Contra leads with the reward.

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How to Use Community Forums to Fuel Your Audience Engagement Strategy

Adobe Experience Cloud Blog

Here’s everything you need to know to get started on integrating community forums into your engagement marketing strategy: where to turn, what to look for, and how to use your new insights: 1. There are three kinds of forums, and all are extremely valuable for market research: major forums, niche, and company forums.